Any social network (social network) consists of users, like you and me, and various kinds of publics (groups). They can be in the form of online stores, flea markets, or simply an informative page for a specific catering establishment, a creative association, or a “skillful hands” circle.
Human psychology is such that in any community - real or virtual - he tries to find his place and his group (the effect of the so-called grouping). It is this feature that marketers use to attract customers to a particular area.
Selecting public sites according to personal preferences
Whatever one may say, anyone who loves to draw will still subscribe to art supply stores, pages of artists or galleries, communities dedicated to the history of art, etc. A musician will probably look for flea markets with instruments, video tutorials and performers with whom he I would like to play together or from whom I would like to learn.
"VK" provides such an opportunity for more high level than any other social network available. Surely you can easily select the best VKontakte groups just for yourself, based on your hobbies. But is this where all the possibilities end? Where are the great advantages of this social network?
Why VKontakte?
Let's look at how VK can especially attract users.
- Russian speakers all over the world, unite! The ru domain is accessible from anywhere in the world. Therefore, its capabilities are much wider than those of OK.ru.
- Simple interface.
- Access to music. The second and third points may seem surprising at first glance, but the first time you test such options in other social networks, everything will fall into place, and it will become obvious to you that vk.ru was simply created for this.
- What to see in the feed and what to turn off is decided by you, not the statistical module.
List of groups everyone should join
The best VKontakte groups are publics with millions of people. Despite the fact that groups breed like Australian rabbits, sometimes a large group - 20 thousand subscribers or more - can simply collapse out of the blue. For a millionaire, this is almost impossible. A main secret of these publics is that they are created for women. Because regular readers of VK are representatives of the fairer sex.
Many so-called boy groups have a target audience of girls. Just ask yourself how many men will subscribe to a public page where clothes and outfits, even male ones, are discussed? How many women will choose a group where breasts and butts are constantly flashing?
We offer only some of the best VKontakte groups. Their list is constantly updated, but for the last year and a half they continue to hold their leading positions:
- new.vk.com/lhack (life hack and everything connected with it);
- new.vk.com/ria (RIA Novosti, news in Russia and the world);
- new.vk.com/dobrie_novosty (good news, stories from the lives of those who were helped and those who helped);
- new.vk.com/oroom (humor).
Men's choice
The best VKontakte groups for guys, to which 99% of men and only rare women subscribe, generally do not carry highly intellectual information for the most part, but among their posts there are purely masculine topics.
All this is just a cunning marketing ploy, because the majority of men are also not particularly distracted by the naked butt flashing in the feed, but news about his online game will only be in such groups.
A striking example of this is new.vk.com/newmmorpgame, because there are not many girl gamers among us. And even those public pages where the description contains the word “male” may not be interesting to this entire contingent, for example: new.vk.com/fashionmenblog - a men’s group on VKontakte dedicated to fashion.
5 best examples See these groups below:
- vk.com/public39399586 - "Quoter Cynic";
- new.vk.com/public40613208 — “The boys will understand”;
- new.vk.com/academyofman - "Academy of Decent Guys";
- new.vk.com/chotkiy_paca - a men's group for Ukrainian boys, if you speak the language, you can subscribe - the posts are relevant in every country;
- new.vk.com/officialpages - this page was put here for a reason - it is with its help that you can monitor the emergence of new official pages of public people dedicated to cinema, music, cuisine, etc.
The last public is not so much included in the list of the best as it keeps track of which are the best VKontakte groups. Its beauty is that it contains dry facts, strict censorship and, of course, news. If you don't already know movie news, you can easily track it, because before the premiere of a new movie, it appears in theaters. Official page"In contact with".
Deep dive into the network
Do you make money online, do you have your own store or do you freelance? Then you need to follow a huge amount of news. Remember that not all publications are displayed in the feed, because the Internet is very oversaturated. And the further it goes, the more and the more expensive its use on the part of both the user and advertisers. And if the first one does not think about the fact that he is being “heated up” for 6 rubles, then the second one spends 10 thousand to “heat him up” for 6 rubles.
So, you've decided to take a deep dive and start promoting. Then the best VKontakte groups for you are official:
- new.vk.com/team - VKontakte team. All legal and controversial issues of publics can be found here. This is where the initial publication of updated instructions and rules occurs. So you need to study it inside and out before you start creating any VK element.
- new.vk.com/vkgames - the first sign of the appearance of a new online game is sent here.
- new.vk.com/android_app - all VK applications for Android. Information, bugs, features, etc.
Advertising on VKontakte
Every VK user cannot complain about blatant advertising on the network. But we are not talking about its complete absence. Advertising - publications on your favorite public pages, which somehow force the reader to subscribe to another group where the product is already being sold. Such indirect and unobtrusive persuasion is very pleasant, because everyone believes that they are making an independent choice.
If you want to buy a publication, remember that there is such a resource on the network as new.vk.com/publicreview - a group of reviews about public advertising sites. Check reviews here to avoid any trouble. From time to time it’s a good idea to look for reviews about yourself. If you find a negative one, that’s also good, because you’ll know what else to work on. And of course, to develop the resource, you should leave your comment, good or bad - it’s up to you to decide.
Online store or business page
Did you want to make your own website to promote products and services? You can use the free VKontakte platform for testing. In order for a search engine to find it, you need money, but from the very beginning, so that everyone around you knows about your products, this is the best option. Over time, many people do not switch to other resources because of convenience and cheapness.
Fast and a lot
In conclusion, we suggest paying attention to promising pages where they talk about making money with a minimal investment. You remember, as mentioned earlier about an overabundance of information? This is the reason why you won’t be able to promote your page fairly and quickly.
Today, people quickly gain subscriptions with the help of promotions: “Publish, like, and “random” will choose a winner.” But among such promotions there are thousands of pages that do not give anything for free. They don't give anything at all. And shares often contain fake photographs from various flea markets (like OLX or Avito). Their goal is to get as many publications and subscriptions as possible. After 20 thousand they sell the page for further promotion of another topic by completely different people.
So, you choose the best VKontakte groups yourself. No one will forbid you to unsubscribe if the further material is completely uninteresting to you personally. And after reading the article and searching necessary information you will already see an impressive list of public pages of several dozen. Only over time will you be able to understand the productivity of each of them.
That's all. Have a good mood and inspiration from VKontakte!
On October 10, the social network VKontakte turned ten years old. One of the main gifts that VK has given to the Russian Internet over the years is, of course, public pages. They became sources of memes, learned about new music and fashion trends in public pages, watched TV series, and iconic ones grew from public pages and went offline. On the occasion of the anniversary of the social network, employees of The Village, friends of the editors and people who spend a lot of time in in social networks, talk about their favorite and simply the best public places in the world.
Ten public pages about music
Kirill Mazhai, journalist
« And others »
Journal "Seance"
The page of the best black and white film magazine in Russia should be in the subscriptions of every respectable cinephile.
A-One Films
A public page of our friends, thanks to whom we see the most anticipated films of the season in the Russian box office. They also give away a lot of prizes from film festivals.
Four public areas for ravers
Yulia Ruzmanova, news editor of The Village
« Technomarasm »
My favorite public for technosnobs. Here they make fun of visitors Ouline, Ninoy Kravitz And those who are looking for the difference between techno and rave. They also periodically go through sloppy articles and statements on the topic of raves (probably now they’ll go over me too).
« Technogallery »
Here they discuss the current raver stuff: Villalobos, Berghain, gabber and hairdryer in the paintings of Rene Magritte, Fabian Perez and other classics. Sometimes it turns out cool, although updates appear quite rarely.
« WE'RE GOING »
“WYIDEM” writes about interesting parties and exhibitions in the capital and advertises fashionable clothes. They do this quite straightforwardly, without the usual harsh or humorous tone that is present in almost all such public pages and Telegram channels. This is what I miss, but their selections of events for the weekend are really complete - I watch them, and feel free to skip the rest of the posts.
« Proud faces of Russian rave »
A sort of Lumpen agency at a rave without the right lighting and poses, and just a Castalian key for avatars and stupid comments.
The Seven Most Important Publications of the Era
Kirill Savinov, journalist, presenter of the column “Revision of VKontakte”
on the VOS website
During the existence of the “VKontakte Revision” on VOS, I reviewed so many public pages that I can’t even remember, and even now I still have about 600 subscribers. There is a feeling that now there are fewer interesting communities appearing. Two years ago there was a real peak. But the existing publics are actively developing. If we talk about valuable and beloved, here it is:
mom's spaghetti
There are thousands of communities on VK where they retell jokes from Reddit and Tumblr, and this is one of them. At Spaghetti, the admins have excellent taste and a sense of timing. And they don’t know limits, and in memes this is most important.
CLIQUE
The most fashionable public page about popular culture, TV series, superheroes, neon noir and other current things. The creators are also making their own videos, like a trailer and a teaser for the imaginary third season of True Detective. True, now “Click” has become too big, imposing and clumsy. Well, really, how many photos can you publish of actors from the series Shameless!
« SHE COLLAPSE »
I don’t want to offend anyone, but this community carries out an educational mission more powerful than all the Open Universities and Yeltsin Centers combined. Thanks to “Wrecked,” you can immerse yourself in the period of the late 80s - early 90s, learn something interesting about the war in Karabakh, the first Russian magazines about gay culture, unusual clips with the participation of Zhirinovsky, and so on ad infinitum. A real breath of freedom.
« Lev Tolstoy. Secret of success »
Quotes from the diaries of Lev Nikolaevich with beautiful collages. The most motivating read on the Internet. Tolstoy accuses himself of lack of talent, lust, greed, and inability to write a single line. He's just like us.
« Vykhinsky criticism of French thought »
I still don’t understand whether this is really a website project of the HSE Faculty of Philosophy or not. In any case, they make great jokes about philosophy.
« Trolleybus Simulator »
Web punk classic. The content matches the title.
« Makeup tips from David Bowie »
David Bowie gives advice on appearance and image. The advice is extremely gentle and kind, and most importantly - useful. After Bowie's death, you read this community with some special warmth.
Five public pages about the diversity of life
Nikolay Kononov, editor-in-chief of the publication "The Secret of the Firm", author of the book "The Durov Code"
« Russian intelligentsia »
I’m already the 25th person to write about the “Russian intelligentsia,” but what can I do? This is success when people look into public pages in search of themselves and are upset if they don’t find them.
« Fat dogs and love quotes »
« classmates are arguing »
You have to remember where you live.
« Coin »
I'm following my idol!
« Philological maiden »
Old love never rusts.
Ten public pages with memes and complex jokes
Roman Bordunov, SMM editor at Amediateka, founder of the community “
1. Collections of movies, films
A public page with the same “save it on your wall so you don’t forget to look.” For convenience, publications contain the videos themselves along with the lists of films. Lifehacker does not call for piracy: the collections can also be used to watch movies legally.
2. KinoPoisk
Representative office of the largest Russian cinema portal. Trailers, rumors and news from the world of cinema and, of course, live discussions - all this in the KinoPoisk community.
3. Let's take a look at home
A public website that recommends films for home viewing - films that are no longer shown in cinemas, but which are always pleasant to re-watch.
4. LostFilm.TV
A public site administrated by some of the most popular voice-over authors of modern TV series. In the convenient navigation menu you can find information about dozens, and interesting news is published on the wall.
Music
5. movie.soundtracks
For those who love soundtracks as much as the films themselves. Other public sites also publish music from popular films, but movie.soundtracks will also delight you with selections of compositions from old or little-known films.
6. New Albums
Not a single, even more or less noticeable, worthy release will pass by this public page. For supporters of legal listening, the selections are provided with links to Apple Music.
7. Perception of music
Musical selections of different genres. There are only two unifying criteria: quality and beauty. For convenience, the community has a search by genre, as well as a schedule according to which thematic collections are published.
8. Native sound
A public page for fans eager for new discoveries. “Native Sound” publishes both selections of fairly well-known performers (Tesla Boy, Pompeya) and little-known ones, but tested by very picky administrators.
9. History of music
In this group, multi-genre selections are accompanied by generous Interesting Facts certificates For example, “Day in Music History” posts are published daily, reporting on events in the world of music that happened many years ago.
Literature
10. Books & Audiobooks
This community publishes both book selections and individual works. An excellent option for those who like to listen to VKontakte audio while on the go: most of the posts on the wall are accompanied by audiobooks.
11. A thousand devils, what a book!
A public page telling about worthy writers and their works. In addition to collections, audiobooks and reference information, TCKK has another important advantage - the opportunity to communicate with like-minded people. The works are actively discussed in the comments, and the administration publishes a daily evening entry “What book do you read at night?”
The science
12. Museum of Cosmonautics
The official public page of the Museum of Cosmonautics, founded in Moscow in 1981. Not only news from the life of the institution, but also interesting facts about the history of space exploration are published on the wall.
13. N+1
Representation of the popular science publication N+1 “VKontakte”. Articles are published on the latest technological developments, news from the world of physics, biology, astronautics and robotics.
14. Arzamas
“The history of culture in video, texts and photographs” is a description that fully corresponds to the content published by the Arzamas publication. In the community you can learn a lot about interesting things, which are not taught in history and literature lessons, for example, about vegetarianism in pre-revolutionary Russia and secret signs in “Oblomov” by Ivan Goncharov.
15. History elective
Texts in which the character and individuality of the author are felt are sometimes much more interesting to read than the usual articles written in an informational style. The author of the public is Olya Andreeva, a columnist for the Diletant publication, who delights subscribers with weekly articles on history.
Business and motivation
16. Startups and business
Public publication of vc.ru, which writes about startups, growing businesses and new earning models. No useless quotes or general motivational advice - just facts, news and interviews with entrepreneurs.
17. IQ Blog - Business secrets
For those who need motivation and support with advice on , this public page will help. Various entries are published on the wall: quotes and facts from the lives of historical figures, useful articles and thematic book selections.
Sports and fitness
18. Sports Articles | Body-building
In this public, the purpose of motivating is not catchy quotes, but detailed, useful texts, recommendations from which can be applied in practice. Articles from this community will help you not only give your body the desired shape, but also do it competently, without harming your health.
19. Personal trainer
Another public page for those for whom improving the body is not just another hobby, but one of the prevailing goals in life. Many posts are supported by videos.
20. Body fitness, fitness bikini, fitness
In this community you can find everything necessary information to keep your body in shape: motivational quotes, funny pictures, exercise instructions, nutrition tips and even diet recipes.
Cooking
21. PP. Healthy lifestyle Recipes
Continuing the previous category: a public page with recipes for dishes that will not harm your figure. The administrators assure that all recipes are original, and the photographs of the dishes are real.
22. Cook it! - delicious recipes
A public page with regular recipes, not just for those losing weight. Its audience is more than two million people, and the number of entries is approaching 60 thousand, which allows us to talk about Cook it! as one of the most popular and complete recipe books on VKontakte. For convenience, the “Information” block contains a special “Search for recipes” item.
Miscellaneous
23. Freakbook
Every day Freakbook collects interesting articles from the Russian-language Internet and offers them to the reader with a note about the time it will take to read.
24. New about
Another public broadcasting the best materials on the Internet, this time from abroad. Administrators invite subscribers to vote in a poll for an article on English language, which they would like to read. After some time, a translation of the article is published.
25. Life hacker
And finally, we couldn’t help but mention our public page. The community broadcasts articles from the site on various topics, united by a common goal - to make the reader’s life better.
Loading...
