Hello, dear readers of the blog site. We continue to get acquainted with Internet terminology (a little earlier we looked at why, how to correctly name an email, and also so that your interlocutors will be confused with this in the future).
Today we have the word “public” on our turn. Not to say that it was super popular, but quite common. Mostly he is tied up. Sometimes, however, you can find the word “public” used in relation to (or even), but since VKontakte is much more popular in RuNet, so this term is most often associated with it.
So what is a public? Let's get a look.
Public in Contact
Actually, many other networks allow the creation of similar public pages, which serve, on the one hand, as a source of necessary and interesting information for visitors, and on the other hand, allow their owners to make good money. And since the matter is mutually beneficial, the publics will continue to “bloom and smell.”
IN social network VKontakte has a huge number of groups and communities, as well as so-called publics. Not all users know what it is and what the difference is between them. In this article we will tell you in more detail about what a public page is on VKontakte and how you can create it.
General information
What is a public page on VKontakte? a page that has some characteristics of a group: people can join a community, view its news, and comment on it. However, there is no opportunity to create topics and communicate with each other. Publics are actively used for:
- advertising of the company, products;
- making money from advertising;
- entertainment;
- luring to external sites.
Moreover, it has been noted more than once that public pages are more popular than groups. Let's take a closer look at the above options. So, if you have your own store (regular or online store), brand, company, then you simply must start advertising on social media. networks, as this is a way to attract new customers and get the public talking about you. You can also create a public page similar to an online store, which will allow you to receive online (using a group for this purpose is also suitable).
Most often on the VKontakte network
There are pages of an entertaining nature with jokes, humor, anecdotes, gags, funny pictures, banter, and so on. Creating one will not be difficult - you will need to gain a large number of subscribers (minimum 5,000 - 6,000 people), and then you can place advertisements for third-party companies on your public page for money. An excellent advertisement for your site will be in the most popular network in Russia. You can announce brief information from the site and place a link that will lead to your resource - increased traffic is guaranteed.
What is a public page on VKontakte?
This is a real opportunity to earn money without leaving home and increase traffic to existing sites (if, of course, you have them). The best VKontakte publics for today:
- "MDK" is a public page with unconventional humor, sometimes reaching the point of absurdity, with more than 3,000,000 users;
- "Evil Corporation" - funny quotes, sarcasm (more than 4,000,000 participants);
- “You Won’t Believe It” is a page that tells users about the most interesting and unexpected events (more than 4,500,000 participants).
How to make it?
We now know what a public page is on VKontakte; we just need to figure out how to make one.
Registering it is absolutely not difficult. The hardest part will come later, when the time comes to promote it. How to create a public page on VKontakte?
- We go to our page on social media. networks and select the “My Groups” section.
- In the upper right corner we find the “Create a community” link and click on it.
- A window opens with options: create a group, public page, event.
- Select point 2 and enter the name of the page (which we first come up with).
- We indicate the page type and proceed to filling out and settings. You can specify which sections will be present on the page, whether users can comment on posts, and so on.
So, now you know what a public page is on VKontakte and you can start creating it.
On VKontakte there are a huge number of groups and public pages dedicated to almost everything in the world. Every VK user who has a page on the site can create a community. It's very easy to do.
Before we begin, let's digress a little and talk about... Here are some highlights:
- The public is available for viewing by absolutely all users, including even those who do not have a VK account (the group can be closed).
- The public cannot be hidden in the list of user groups to which it is subscribed.
- The public does not have an “Invite Friends” button.
- Most materials on a public page can only be published by the manager.
- Company, organization or website (Yandex, Vedomosti, Doctors Without Borders, Moscow State University).
- Famous person or group (Dmitry Medvedev, “Splin”, Valeria).
- Work or product (Movie, music album, book, deodorant).
Select the type of page at your discretion, agree to the VK rules (check the box next to “I am an official representative and accept the Rules for using the site”) and click on the “Create page” button.
That's all, the public page has been created. This is what it looks like at the initial stage.
When creating a group, you do not have to select its type.
To view the list of your communities, click “My Groups”. Here you will see a list of all groups, including your own and those you are subscribed to. Click on the “Manage” button to view the list of your communities:
Is that all, you ask? If we talk about creating a public page or group, then yes, that’s all. The creation process itself is extremely simple and understandable to any user. A much more complex process is filling the community, attracting users, promotion, etc.
If you have questions about the article, you can ask them using the comments on our website.
Hello, dear readers of my blog. As you know, the language of social networks is teeming with various terms. Fortunately, many of them, for example, “community”, “page”, can be understood by everyone, but some can be confusing. One of these words is “public”. Many people don’t see the difference between him and the community, but there is one. If you want to know what these terms are all about, this article is for you.
What is a public?
Public – what is it? This is an abbreviation of the phrase “public page” - a kind of mini-blog on a social network that anyone can and has the right to start. Most often they are associated with the social network VKontakte, but they are also found on many other resources, for example, on Facebook, Instagram, Odnoklassniki and even Vibir (here we are talking about a group chat, the content of which can be seen by each user).
Why do people create public pages?
The format is convenient in that anyone can visit it, while groups can have closed access. That's why it's called a public page.
Discussion of certain topics is not of great importance here - public pages, for the most part, are created to provide information, music or pictures. Here, just like in communities, you can add videos and various recordings to the wall. Comments are available on some public pages, but there are also those where they are closed. Of course, there are topics for discussion in public pages, but they are given second place.
In addition, popular public pages are an excellent platform for advertising. Absolutely anyone can advertise in them - from some super fashionable wristwatch to various communities and profiles on social networks. This is one way.
How does a public page become popular?
Information among users is distributed not only through the public wall, but also through reposts of various news by other users or groups, which is a kind of advertising. Thus, through the pages of friends or communities, those users who have never heard of it or have not looked for it will learn about the page. In short, word of mouth comes into force and attracts everyone to the public page. more people, making her popular.
But we must not forget about the most important things. For example, being competent is one of the fundamentals of her success, because, as you know, people are greeted by their clothes.
More than once I became interested in some groups and pages, seeing reposts or advertisements, but when I went to them, my interest immediately subsided, since the design was either simply plain, unattractive, or terribly ridiculous and tasteless. Anyone would want to fix their gaze on something attractive.
The second, most important thing, is the content of the public. Each person has his own interests and preferences, so you can always find your subscriber. But this does not mean that you can not worry at all and post everything - under no circumstances! The number and contingent of subscribers directly depends on the quality of the content. It is important to take a responsible approach to the selection of content, otherwise there can be no talk of success.
And of course, the creators of the public - the admins - play not the smallest role. How often are updates available? In what form? How do they treat their subscribers? How do they improve their “brainchild”? All this directly affects the popularity of the page.
How to create a public VKontakte page?
Becoming the owner of your own public VK page is easy, you only need to make a few steps simple actions. For your convenience, I will describe and show you each of them.
First of all, register in VK if you don’t already have your own account. If you have one, go to your page, go to the “My Groups” menu and click the “Create Community” button.
Now you need to enter the name of your community, I already wrote about that. Remember that the name is the first thing that attracts attention; it should be catchy and memorable. Select the type of community - “Public Page”.
The last step is to select the theme of the page.
You will be offered a large number of different directions, one of which should most accurately show the essence of your future mini-blog. All that remains is to click the “Create Community” button. Ready! Congratulations, you are now a public admin! But just creating a public page is not enough, you need to make it popular!
The service will help you get your first subscribers soclike.ru . I have already written about this in detail on my blog, so if you decide to start promoting, I advise you to read this article. Do not forget that it is not quantity that matters, but quality, so try to attract users directly with the content of your public page, and not with money.
Well, that’s all, now, I think, you have an idea of what public is all about! Interested? Then get to work quickly! If you liked this article, you can recommend it to your friends and subscribe to my public page .
Good luck to you in all your endeavors! See you again!
The procedure for creating a community on VK will take at most 10 minutes (including the time spent reading the current article). Another 10 minutes to make the preliminary settings...
A VKontakte group, a public page, an event - all of this is now united by one term: community. However, there are already 6 types of communities now, but... more on that in just a couple of paragraphs. Now, without further ado, let’s start practicing!
We go to the list of our groups from the main menu, find the “Create a community” button - click it, we get to the page for selecting the type of community:
Types of communities in VK. Which one to choose?
The names speak for themselves, plus there are short hints under the headings to make it easier to navigate. If you are still having difficulties with which type of community to choose, now we will tell you everything...
Events– in case you have a date marked with a red marker on your wall calendar, and some event is planned for that date.
Business page. Everything is simple here: you have an “off-line” business - come here (however, not only “off-line”).
Public page– this type was created specifically for public figures or a group of public figures.
Brand or organization. Having read the name of this type, read 2 lines of “description” (in the picture above): if this describes your future community, consider that you have already made your choice 😉
Interest group. This type is designed to create a community with limited access: for private discussions of personal or work topics (publishing content and everything else that VK allows) with a limited circle of people. Interest groups can be private or closed; they differ in the following:
- Only the group leader can invite new members to a private community (you cannot apply yourself).
- In a closed group, anyone can apply to join.
Thematic community. This type is suitable for everything else for which there was no place in the previous sections: a humorous public where you are going to post memos, or a fan community of shawarma (shawarma) fans. Most likely, this is exactly what you need.
There are only 3 fields in the next window: title, subject, website URL (if any).
After clicking on the “Create Community” button, your group will officially be considered created, for which we congratulate you!
You will be taken to the “Management” page, where you will be asked to fill out several more fields with information and make a number of settings.
Basic public settings
P.S. You can always return to this page and change information/settings (to do this, use the “Manage” button in the menu on the right of the main page of your public).
basic information
Name we have already indicated in the previous step, here you can change it.
Community Description– a few sentences characterizing your group. It must be written down, firstly, to immediately make it clear to visitors to your community “what will it be about?”, and secondly, perhaps in the future this will help bring an additional audience to your public from search engines(from Yandex).
Community cover– image, 1590 by 400 pixels in size: click “Upload”, select the image on your computer. P.S. In the next article we will tell you how to create or where to get a beautiful cover for your community on VK.
Page address– Community URL. What the path to your page will look like address bar browser (English letters, numbers, and underscores are acceptable).
Action button
It will be displayed in the most visible place in your group - immediately below the page cover.
Possible options: go to the website, write by email, call, etc. Depending on the selected action type, you will need to specify Additional information: button name (what will be written on it), enter the site url, phone number, etc.
Additional Information
Here you can specify the topic of the community (in our case, it’s “Sites”), select its type: community of interests, blog, or page of a store, company, person.
If necessary, set age restrictions (18+), provide a link to your website (if available), phone number, etc. In the “Foundation date” field - indicate the current date, or any other - it doesn’t matter.
Last point: choose whether you want your subscribers (or simply Vkontakte users) to be able to offer their posts for publication in your community.
Among other things, you can connect your Twitter account in order to export publications to Twitter (auto-posting) from your VK group.
After making changes, do not forget to click “Save”.
Get to home page your group (to see what it looks like) can be done by clicking on the “Return to page” button.
The VK community page has been created and, partly, configured, but! If you still have some energy left, we suggest spending the next 10-15 minutes playing around with it a little more.
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