There is hardly an Internet entrepreneur who does not know about and the benefits associated with them. Having your own affiliate program, you can easily and successfully promote your product and make it popular. Thus, an “affiliate” can significantly increase the reputation of an entrepreneur. But besides fame, the affiliate program allows you to earn significantly more money.
If you already have partners, don’t stop - the larger their number, the more profit you will get.
The image of an Internet entrepreneur, as well as his profit, depends on the number of partners. To participate in the affiliate program, there are simple requirements: the promoted product must be recognizable, and all information about it must be available to the end consumer. If the project works effectively, it is guaranteed to lead to increased brand awareness, as well as an increase in sales.
At one stage or another in the development of their business, every Internet entrepreneur asks the following questions: “How can you quickly increase the number of partners in an affiliate program? How to attract participants for even more effective promotion your product?.
The answer is simple: your affiliate program needs to be expanded. To begin with, you should remember that promotion technologies affiliate programs There are quite a large number, and if any method seems ineffective to you, you should move on to the next one. There are both paid and free ways increase the number of partners of your project.
Method number 1. Newsletters
The easiest way to promote your affiliate program. The essence of the method is to organize newsletters. The message must contain information about the product, as well as about the program itself. We can confidently say that every Internet entrepreneur should have his own newsletter - this is the most accessible way of promotion. Convey necessary information you can communicate with your partner in a simple and understandable manner. If a client receives a message with information about an affiliate program and the opportunity to participate in it, it is likely that such an offer will interest him, and he will seriously think about participating in the project.
If users have their own blogs or even websites, it can be a pleasant surprise for you. In this case, the client is more willing to agree to participate in the program, since the benefits for him become obvious. Moreover, such cooperation will be beneficial to both parties.
Method number 2. Advertising on the project itself
The presence on the site not only of data about the product itself, but also an offer to participate in the affiliate program will certainly look very attractive to visitors. The location for placing links is not so important and depends on the platform on which the resource was created.
Method No. 3. Blogging
Information about participation in the affiliate program can be posted on your own blog or website. Place a bright banner on your website with an offer to earn money - not a single user will pass by such advertising. This method will easily allow you to attract new partners. Don't forget to post a link and description of the affiliate program.
Method number 4. Advertising networks
You can promote your affiliate program using.
This method has proven to be extremely effective. For example, when describing the advantages and features of affiliate programs in general, you can insert a link to your program. The article will be distributed on the Internet, and your proposal will definitely be responded to. Take the time to develop the text for the article, and you will see what the effect will be!
Method number 5. Third-party E-Mail and Push mailings
Increasing the number of partners by mailing other users.
The Internet is full of people who can help you expand affiliate network. You can agree with the authors about mailing or push mailing on mutually beneficial terms. This method is much more effective compared to regular mail, but will require some financial investment from you (depending on the conditions that the authors offer). Today, many website and blog owners willingly agree to the development of affiliate programs. So, for a certain fee, the authors will post information about your “affiliate”, as well as links to the program. Moreover, the terms of cooperation in each case may be different: it can be a short advertising note, or an impressively sized information article.
Method number 6. contextual advertising
Placing an advertisement about your affiliate program in the contextual advertising system can also become effective method promotion.
This market is very developed today - there are a huge number of companies that deal specifically with contextual advertising. Preference should be given to those sites where the profile is somehow related to the products being promoted - this way you are guaranteed to be able to attract more users. The downside is the high cost per click.
Method No. 7. Paid reviews and other types of advertising from bloggers
Owners of commercial resources will always be happy to help you for a fee. Thus, your affiliate program will receive a large number of users from the target audience. The resource contains an informational article or any other materials advertising your affiliate program and inviting you to participate in it. By the way, we are also promoting affiliate programs on our websites, including this one, and on YouTube channels for earning money.
Method No. 8. Multi-level referral system
Increase your promotion efficiency through the work of first-level partners.
This method is also very effective, but it can only be used for an already “strong” affiliate program that has at least two levels. The essence of the method is that a member of the affiliate network who registers in the program receives a certain income for attracting new partners. The advantages of this technology are obvious: each participant becomes financially interested in attracting as many users as possible. The partner receives passive income, and the desire to increase it constantly forces him to advertise your project in every possible way - which, in turn, attracts new clients for you. The work of existing partners will consist of posting links to your “affiliate”, as well as information materials.
So, the ones that really work were listed above, whose effectiveness has already been proven by many entrepreneurs. Today on the Internet there are a large number of ways to promote affiliate programs that help attract new partners. This article contains only the main ones. Of course, business is an environment of trial and error, and you can use any other methods that seem effective to you. Here we present only really proven methods that you can use right now. Try, work tirelessly, and the result will exceed your expectations!
Greetings, friends! In this article I will tell you where to advertise affiliate links. After all, this is a very exciting question for everyone who makes money on the Internet. Now you will start earning significantly more.
And so, you make money on affiliate programs, or advertise your referral link to some project. If things are not progressing for you, it means you are not working correctly.
If you set up your advertising campaign incorrectly, you will quickly lose all your money and earn nothing. Therefore, it is imperative to learn how to do everything correctly, then you will earn good money, and the money spent on training will pay off quickly.
If you have no desire to learn, then you can go another way. You can advertise affiliate links for a fee through VKontakte. I have simple free training available to any teapot.
But if you don’t want to learn anything at all, then there is the simplest, but very effective option. You don’t have to spend any money at all, everything is completely free. I'm talking about kaleostra. How to use it, read the article “ how to promote your networks" I even have a video there where I show how to effectively advertise products and links.
Kaleostra can be used both free and paid. The difference is that in the free version you will need to spend a couple of hours a day of your time.
This is such a useful service, register right now and start earning money. Registration is free and does not oblige you to anything. Watch carefully my video clips in the article, about the promotion of social networks and in the article “ facebook followers" Everything will be clear to you.
Another way to advertise affiliate links is to put a link with interesting description to your page in in social networks, and when people through kaleostra If they come to you to subscribe, they will see your offer.
Many beginners think that they will simply spread their referral or affiliate link everywhere on social networks and their earnings will go uphill.
This is a big mistake that everyone has gone through. You will simply be blocked for spam and whatever else you achieve. Do as I wrote above and you will get the result.
Promoting affiliate programs these days is called “affiliate marketing.” According to Wikipedia, “affiliate marketing is one of the Internet marketing tools.” It can be defined as a method of promoting and promoting a business on the Internet, in which a partner receives a reward for each visitor, subscriber or sale made thanks to his efforts.
Successful participation in an affiliate program is a very labor-intensive process that requires certain knowledge and effort. For many people interested in the possibility of creating a source of permanent income on the Internet, earning money from promoting affiliate products and services often becomes a tentative step towards creating a profitable business on the Internet and opens the way to other opportunities.
If you're planning on starting to make money (and possibly achieve long-term success) from promoting affiliate programs, then creating your own website is the best way to build a strong foundation for your affiliate marketing business.
However, if you are still new to the world of web design, or are simply not interested in creating your own website yet, then there are other ways to generate good income through affiliate marketing without having your own web resource.
When you decide to start making money through affiliate marketing, remember: your affiliate link plays a key role in the success of promoting any affiliate offers. Your first priority is to get your affiliate link to your target audience.
Moreover, how you achieve your goal does not matter (provided you use permitted methods!) - it depends entirely on your choice. With the above in mind, here are a few proven methods you could try in your marketing strategy.
Below are examples of the most effective ways promotion and promotion of partner products or services:
1. Publish blog posts and post comments on forums
This is most likely the easiest way to feel and receive practical experience work in the field of affiliate marketing - all you need to do is find a product that you would like to promote, and then start posting blog posts and comments with your affiliate link in the signature, for example.
Below is a screenshot from a forum discussing affiliate marketing: You can see that there is an affiliate link in the signature. In addition, this partner, by actively participating in various discussions, has earned the respect of other forum members, which attracts the attention of a large number of people to him and his posts, who may well become clients of the affiliate program he promotes.
Of course, you should only post and comment on blogs and forums where people who are interested in the product you are promoting communicate - you can't expect to get many clicks on an affiliate link to a knitting course if you post it in a forum post , say, car enthusiasts.
You will soon notice that your results improve as you regularly post useful and interesting posts and comments. Once you have a reputation for competence, people will respect your opinions and be more inclined to follow your advice and click on your affiliate link.
If you simply want to spam a blog or forum with posts and comments that are not related to the topic being discussed or do not provide any value to the audience, then you will most likely be banned and your messages will be deleted.
2. Make extensive use of social media
It is no secret that social networks, such as Facebook, Twitter, Odnoklassniki, etc., are widely used by webmasters to promote and promote their web resources. You can do the same with equal success by promoting affiliate products or services.
If you write a review or message about a promoted product, then let all your friends and subscribers know about it. If your article is truly interesting, then there is a good chance that those who read it will tell their friends about it, who may be interested in your product.
Another option is to create a page for your website on various social networks, where you can talk about the products and services you are promoting. To create such pages you do not need any special knowledge; just registering online is enough.
3. Create your own website
And, of course, one of the best ways promoting affiliate offers, which opens up wide opportunities - through your own website. Taking advantage of the opportunities provided by having your own website, you can advertise products or services by placing affiliate banners and links on it, for example.
One of the most effective methods of affiliate marketing is the publication of reviews and reviews of the products and services that you are promoting. By focusing on the quality of information about the products you promote, your site will begin to rise in search rankings, increasing both traffic and your commissions. It is clear that not everyone has the knowledge necessary to build a functional website or does not have enough funds to order someone to build one. However, having studied the basics of working with one of the engines using a quality one, you can easily begin to create, if not full-fledged, then at least mini-sites and landing pages that will fully cope with the tasks facing you. |
4. Useviral marketing
According to Wikipedia, “viral marketing is the general name for various methods distribution of advertising, characterized by dissemination in a progression close to geometric, where the main disseminator of information is the recipients of information themselves, by creating content that can attract new recipients of information through a bright, creative, unusual idea or using a natural or trusting message.”
Due to the fact that the majority of the population has low level trust in advertising in general, and even more so coming from a manufacturing company, the basic principle of viral marketing is that the person receiving Announcement, must be sure that it comes from a person who is not interested, and, at the same time, has nothing to do with the advertising campaign.
Viral marketing is a strategy in which a product, service or their advertising influences a person in such a way that he becomes “infected” with the idea of distributing this product and himself becomes its active distributor. Very often in viral marketing e-books are used. Let's assume that you are well versed in, say, the Nero program, and moreover, you know some secrets of working with this program.
Sitting down at your computer, you create a small e-book, describe in it your methods of working with Nero, place links to your website in the book and then offer it to free download in the Internet.
You can create a short 30-page book or specific instruction manual on a specific topic by including links to an affiliate product or service in the content, and then distribute your e-book online, for example. Particularly noting, at the same time, that the book is free and anyone can post it on their website.
If your book contains useful information and does not just look like advertising copy overloaded with affiliate links, then it is quite possible that it will spread quite well.
Another good news for you will be that traffic to your site should also increase, since webmasters who receive income from file hosting services will offer your book for download to their visitors, and the links placed in the book will direct some of these visitors to yours website, increasing its ranking.
5. Post your videos to YouTube
YouTube service took the world by storm, attracting an audience of billions of unique visitors. You can use this to your advantage. To upload a video to YouTube, you will need to register with the service, which is quite easy and simple: you can do this directly on their website or log in through your Google account, if you have one, of course.
After this, you can start uploading your videos to your personal channel. In the videos you create, you can add affiliate links, insert an advertisement, and thus convert part of the fans of your video on YouTube into the corresponding affiliate commission.
Don't know how to create videos? This art, as well as promotion, is easy to learn. Take advantage, for example, of an excellent educational tool, with the help of which you will master this science in the shortest possible time. I have no doubt you will be pleasantly surprised by the quality and variety useful information that you can get.
When working in this promotion segment, you must clearly understand that there are two basic rules that you must always follow:
- The content should provide valuable information to the viewers. At the same time, financial benefit should be in second place, not first. If your video is posted on YouTube just to make money through an affiliate link, you will quickly become a spammer and your video creation efforts will be in vain. By creating something worthwhile, you will achieve much greater success through attention and respect potential clients.
- Do not mislead people! If the link you post is not relevant to what the video is about, or your title (or description) does not match the content of the video, then you are in breach of your obligations to YouTube. This should be avoided at all costs. Just put one link in the description, and maybe one in the video itself if it's extremely relevant (for example, in a video review of a product). If your video really contains valuable information, then users will definitely “like” it and repost it.
6. Promoteaffiliate product or service directly throughPay- Per- Click (PPC) advertising
I saved this method for last because frankly, it's not something I would recommend doing. I'll explain why. This method involves placing pay-per-click (PPC) advertisements (with an affiliate link included) leading to the Advertiser's landing pages.
These advertisements are distributed on the Internet using search engines such as, say, Google and Yandex. The use of this method is advisable if the income from the affiliate program exceeds advertising costs.
I am skeptical about this method of affiliate marketing because by doing this, instead of using PPC advertising to promote your own site, you are sending traffic directly to the advertiser. Besides, this method has a number of significant disadvantages.
As an example, let's look at, say, Google AdWords. In particular, it allows no more than one paid advertisement pertaining to a specific site at any given time. This means that instead of competing with other advertisers for any of the eight available spots on a page, you only compete for one spot.
Moreover, you have a chance to get one place only if you offer a high cost per click and create an attractive ad, otherwise your ad has no chance of being selected for display.
Further, you have no ability to control the quality of the landing page of your advertising partner. Search engines carefully analyze all pages to ensure compliance with certain standards so that the user receives only truly valuable information. If an advertiser's site is filled with low quality and insufficient content, then you will end up paying a higher cost per click.
Many beginners view this type of promotion as a quick and easy way to get started in affiliate marketing, but I would still recommend trying the methods listed earlier first.
10 Rules to Follow When Doing Affiliate Marketing
As you already know, affiliate marketing is perhaps one of the most popular and... available ways make money online. This is not as easy as it might seem at first glance.
One of distinctive features good partner(an affiliate marketer) is that he understands why he should promote quality products and services to the people who are interested in them.
If you want to really start making good money by promoting affiliate products and services, then you need to always follow the rules given below:
- Carefully research the products and services you recommend.
- Write and post reviews and reviews of your affiliates' products or services, including both the pros and cons of the product - this will help you earn a good reputation as an affiliate marketer.
- Do not send your readers directly to the advertiser's website (unless their addresses are already on your mailing list).
- Recommend only quality products and services, preferably ones you have used yourself. Plus, try to offer products in a variety of price categories and keep an eye on special offers(promotions, discounts, bonuses, etc.) that will benefit your readers.
- Research and analyze good affiliate programs that offer different products. Pay attention to the commission rate, payment methods and terms, return policy and customer reviews.
- Don't be afraid to ask for higher commissions (if you have good results, of course!). The more clients you refer to the advertiser, the easier it will be for you to receive a higher commission percentage.
- Take the time to create your own website or blog. This will help you establish yourself as a marketer and give you a platform to publish your reviews, information and other materials about the products or services you are promoting.
- Don't try to create multiple websites in different niches. You'll soon realize that you don't have time to manage them all. It's better to start with one site and start earning a stable affiliate income from it before creating the next one.
- Once you create your own website and build a subscriber base, offer your subscribers, along with site news, free reports and reviews containing valuable information on your topic. It would be a good idea to add your affiliate links inside a report or review.
- Research and analyze the products you are promoting to clearly understand the demographics of your potential buyers. That is, you should know, for example, what they are looking for, where they live, what their income is, level of education, etc. This will allow you to “directly” convey the necessary information to them through your web resource and other tools you use.
Apply the methods above to form the foundation of your affiliate marketing business, while remembering that everyone was a beginner at one time or another.
Summary
Let's try to summarize. So, is it true or not that:
- you can earn a lot of money through affiliate programs.
Is it true. Around the world, affiliates of promoted product owners earn billions of dollars every year. Moreover, some partners manage to earn millions of dollars a year (in RuNet - millions of rubles), while others are happy to earn $50 a month.
- promotion and promotion of affiliate programs is not related to the need for sales in the real world (offline).
- I will need to create my own product.
Lie. Although, at some point in your webmaster career, you may decide to create your own product. However, it should be borne in mind that the development of your Owning your own product involves a lot of risks and responsibilities, including those associated with customer service, organizing storage, packaging and transportation of products, and processing payments. Your job, as a partner, simply comes down to finding and sending potential clients to the business you are promoting - a less risky and responsible task.
- I can create my own website, fill it with advertising and money will flow like a river to me.
Lie. A site overcrowded with a mountain of banners will not work. You will lose visitors forever. Instead, you should place no more than three banners on the page that have a good conversion rate - this is a much more efficient use of space than placing 20 advertisements scattered throughout the site. You can also use a banner rotation system to increase the number of advertisements shown on your site.
- control and analysis of statistical data can triple my income.
Is it true. You should monitor your referral and affiliate links to make sure they're relevant today, but you can also improve your conversion rate (the ratio of visitors to sales) by experimenting with elements of your site and analyzing the results. For example, you can change the color of the button or text in the header, place your referral and affiliate links in other places, etc.
After at least 1,000 different visitors have seen the changes, check to see if your commissions have gone up or down. If earlier, say, 1% of visitors bought the product you promoted, and now 3% of visitors become buyers, then you have tripled your profit.
- I'll have to spam people.
Lie. There is a category of people who develop and launch tons of spam on the Internet. And, unfortunately, they manage to deceive people from time to time. However, this is not a tactic that should be used. Affiliate marketing is a legit business and you can make money online without resorting to scams.
To make you more trustworthy, you can create an option to unsubscribe from receiving RSS or e-mail newsletters from you. Don't forget that people who actually engage with your messages have a high conversion rate.
- There is no magic formula for success.
Is it true. There are successful people in every industry - in the real world and online - but 99% of their success comes from long hours hard work, dedication and commitment to learning. You will first need time to understand the basics, then expand your knowledge and implement one of the tactics we have discussed here. You need to learn from your failures and successes and understand that there is no magic “system” that will do the job for you.
Earlier articles on the topic "Affiliate programs"
Greetings, friends. Vasily Blinov is in touch, and today I will share with you working methods of promotion. I googled “how to make money from affiliate programs”, but did not find a single article with real methods, the same thing in every article. Maybe this is a secret? Then I will reveal it to you.
I won't tell you what it is or how it works. Maybe in subsequent articles, when I will tell you how to choose affiliate programs and what three ways to recommend them on your resources.
I'll start in order with the most effective and demonic paid methods:
1. Personal profile on social networks
No matter how great a product or service is, people have little trust in advertising. Therefore, in my opinion, the main sales come through a personal page and communication. When I talk about some useful course or service on my page, people often ask me questions in private and, having learned all the details, it is easier for them to make a decision.
2. Communities on social networks
According to statistics, my most effective networks are now: VKontakte and Instagram. Well-promoted public in these social networks. networks can carry tens and hundreds of thousands of rubles into the pockets of their owners. For half a year free promotion I managed to gain 14,500 subscribers in my group " Life Without Borders - Travel».
3. Fake accounts on social networks
Earnings from a personal profile can be rivaled by a fake one. The fake account must be similar to the real page. Usually I look for a person from another country who leads an active lifestyle, and create a fake page based on his profile.
Thus, I always have new photos with this person to write new posts on his behalf. There should be no hint on this account that you are selling something. I repeat once again that it should look as if it were alive.
4. Your own website/blog
5. E-mail newsletter
6. Commenting on blogs
I already wrote about this method in the article “”, or rather, I wrote there instructions on how to comment on blogs correctly and as profitably as possible. Because through comments you also increase traffic to your resources.
7. Advertising in social networking communities
Of course, promoting communities on social media. networks and your blog requires certain financial expenses. But this and the next two ways of making money on affiliate programs require constant cash investments.
Again, according to my indicators, purchasing thematic advertising posts on the social network VKontakte and Instagram brings the greatest result of these three paid methods. Basically, I buy sponsored posts on my behalf so that people can get to my page, read my posts and ask their questions.
It is better to buy such advertising personally through administrators; it is several times cheaper than through exchanges. Just go to the community and look for the contact of a person who does advertising. Sometimes you can bargain, buy, for example, several publications at once for a lower price, and post them with an interval of several days.
8. Contextual advertising in social media. networks
The only thing that is difficult about this method is to write a competent title and go through moderation. From my experience, I can say that one of my three advertisements did not pass moderation the first time. Now I have already learned the basic rules and everything is fine.
Advertising can also be placed on your communities and external sites. According to my statistics for 2 months, one subscriber via an affiliate link costs 10-20 rubles. I can't say whether it's expensive or cheap. I’ll tell you how I set up VKontakte advertising in the future. You can still search the Internet for information about this.
9. Buying banners on blogs
Last method I implemented earnings this month, I can say that it really works well. The main thing is to place it in the right place.
What are banners? Do you see the picture with the book on the right? By the way, I recommend downloading and reading this useful book, he himself began his journey with her. This is the banner. Advantages of banners: relatively cheap advertising, visitors cannot turn it off with various extensions, it is shown to everyone 24 hours a day.
On blogs with more than 1,000 visitors per day, there is usually an “advertising” section, where you can buy a banner either automatically, or you will have to negotiate with the admin.
Conclusion of the article “How to make money on affiliate programs”
All that remains is to find good program and implement these methods in order. Be sure to keep track of metrics for each method so you know what works best for you.
Best regards, Vasily Blinov.
If you are trying to make money on affiliate programs, then you probably know this amazing phenomenon. It is enough for someone to bring 100 people to earn ten thousand. And someone brings ten thousand people, and cannot earn even 100 rubles.
Why does advertising work for some and not for others?
Let's immediately understand the “affiliate program phenomenon”. So you connect to some affiliate program, and you see reviews from people that they earn a lot of money there. You are happy that you have finally found a “normal” affiliate program, and you start sending traffic to it. But a day or two or a week passes and nothing happens.
It turns out that the reviews are lying? Not necessary. It’s just that affiliate programs are a special type of online business. Sales of affiliate products are made “by recommendation”. That is, you seem to recommend on your own behalf to buy a product or register for a service.
And here main question- what is your “face” like? Do they know you? Do they believe you? Or is your name just an empty phrase for those to whom you show your affiliate link? In affiliate programs, what is much more important is not what we recommend. And then WHO recommends.
And if you want to make a profit from affiliate programs, then you definitely need to reach an audience that would believe you.
Let me guess what you're thinking. You think that “I don’t have such an audience, so nothing will work out.” And here it will work. I’ll show you here a couple of ways where you can get a “warm” audience that will trust you right today.
But first, a little “shit parade” - how NOT to advertise affiliate programs (although most do just that).
How not to advertise affiliate programs
Method #1 - SPAM
It's hard to think of an advertising method that would cause more hatred than SPAM. Do you know why spam brings such bad results? Because people believe that if you advertise with spam, then you have nothing at all - no money, no conscience. And how can you be trusted after that? How can you trust that the product you offer is truly high quality? Quite the opposite. You are being advertised by SPAM, which means the product is definitely bad.
What we are talking about now is not only about sending out to millions of email addresses. Nowadays it has become very fashionable to spam on social networks. Some people do this openly and brazenly, posting their links in groups, in comments, and in private messages to strangers.
Those who act “smarter” design their VKontakte page in such a way that it all sells clicking on an affiliate link (correct status, correct profile, correct pinned top post) - and they begin to “friend” everyone.
This is certainly better than outright spamming. But such tactics will still not bring much benefit. People are all smart now, and your friend requests will deceive few people (they don’t deceive you yourself). Therefore, I believe that spam is a very bad option for advertising an affiliate program.
Method #2 - Contextual advertising
Yes, before, affiliate programs were very often and successfully promoted through Yandex Direct and Yandex YAN. But that was a long time ago, almost in the last Internet century. Now the cost of a click has increased very much, competitors with budgets and hands from the right place have come running.
And they sell their products. and not strangers. This means that they receive 100% of the income, and not 10-20% like you. This means they can spend 5-10 times more money on advertising than you.
And in contextual advertising there is the same “jamb” with trust. People immediately see that this is paid advertising, and their attitude towards it is appropriate. Teaser networks work even more or less well. And all professional affiliate marketers (people who live on the resale of Internet traffic) get their traffic from there.
But teaser networks work because the switching price is very cheap, and so far there are very few people who really know how to work with teasers. But I wouldn’t use “classic” contextual advertising like Yandex-Direct. Wrong era, wrong period of time.
So what should we do in such a situation? Here are three ways that I think are the best for affiliate advertising.
How to properly advertise affiliate programs
Method #1 - Your own website
First, let's talk about “heavy artillery”. I have a very conservative attitude towards the Internet business, in which something changes every day, and some “super new items” and “fashion trends” appear twice a day. And I believe that every Internet entrepreneur needs his own website.
An ordinary, old-fashioned site where you post the most ordinary articles, and people from search engines come to you to read these articles. This is your platform and your traffic, which no one will ever take away from you.
And the best part is that the traffic is free and very, very “warm”. That is, people who come to you from search engines are very loyal to you in advance. Do you know why? Because they didn't just come to your site. Your site to them recommended.
How search traffic works
A person enters some search query into the system, and Yandex or Google tells them: “Look. I have analyzed thousands of sites on this topic, and I believe that this site (yours) is the best.” And after such a recommendation, a person comes to you.
And you also wrote a great article. And the person sees that you are truly an expert in your field, and did not just accidentally end up in the TOP 3 of Yandex. Accordingly, you can offer your visitor some kind of affiliate product right here and now. And he... will believe you.
Would you say that it takes a long time to promote a website in search engines? How long is it for you? Is investing two to three years in writing articles a long time? But then you will never need anything.
But on the other hand, yes, a site will not reach the TOP of Yandex in one day. And you need to eat something today. What should I do? Here are quick options for proper advertising of affiliate programs.
Method #2 - Someone else's site
You don't have to wait until your own site starts bringing in enough visitors. There are already excellent sites in the world that are already promoted in search engines. And do you know how they make money? On advertising.
That is, you can take some kind of affiliate product and advertise it on a well-promoted website of a similar topic. Do you understand what the advantages of such advertising are? For chat visitors, such advertising will be something like a “recommendation” from the owner of the resource.
That is, you advertise the affiliate program not on your own behalf, but on behalf of the site owner. In order for this approach to work, your advertising must be as “native” as possible. This new word, which recently appeared in the lexicon of Internet marketers, precisely means disguised advertising.
How to make native advertising better
Instead of hanging a regular one advertising banner somewhere in the sidebar, you can agree with the owner that he will insert a link to your product in a couple of articles for a while. For example, let's say you are promoting an affiliate SEO training course. And the author of the site has 10 articles on the topic SEO promotion. In total, they bring him 500 visitors per day from search networks.
The author places one additional phrase in these articles for a week - “By the way, I recommend looking at this product.” In a week you will receive approximately 3500 views on your link. And the CTR there will be simply huge. This is not a banner in your header.
Yes, most likely the owner of the resource will ask you for much more money for such advertising than for a regular banner. But you will get much higher results. In addition, you will be surprised at what pennies site owners usually charge for advertising on their resources.
It’s just very important to check that the site you choose actually has an author. And then there are the so-called “content”, when articles are written by faceless copywriters, and there is no personality behind this resource. Advertising on such a site will most likely not provide any benefit.
Do you want to get a really wild response to your affiliate advertising? Then don’t let the owner of the resource go far, he will still be useful to us.
Method #3 - Advertising in someone else's mailing list
Previously, there were no big problems finding such mailings. There was a service called Smrtresponder.ru, which, among other things, also created a large mailing list where you could always find something to suit your taste. But the service closed, and along with it the base. Now you have to search for people manually.
I would recommend that you first of all contact the owners of the very sites on which we provided “native” advertising in the previous paragraph. As a rule, all owners of such sites collect their own subscription base. They don’t do it very skillfully, but at least somehow. And their bases are usually small, but active.
Ask the site owner for permission to advertise in the newsletter. This will cost even more than placing links in articles, but we care about ROI, not just price. That is, it is important to us how many rubles we earn for each ruble invested. Everything else is emotions.
If you don’t want to take risks (and who does?) - find out if you can first send a promotional mailing to a small group of subscribers, and then to the entire database if the test result suits you.
Summary
In conclusion, let's make a short summary to consolidate what we have covered.
- Affiliate programs are a special type of business where it is much more important not what we sell, but WHO sells it;
- The worst types of advertising for affiliate products are spam and contextual advertising. The first is because it causes strong mistrust. And the second is due to the fact that it is very expensive, and we do not see any profit.
- Be sure to create your website and promote it in search engines to get an “eternal” source of hot and free traffic.
- Most quick option Affiliate program advertising is native advertising on author’s websites that are already promoted. The best way to do this is to place links in feature articles.
- If the author of the resource you found has his own newsletter, be sure to try to advertise there too. It will cost a lot, but the response from such advertising will be as high as possible.
I hope this one short review ways to advertise affiliate programs will be useful to you. Save it to your bookmarks and share with friends. Don't forget to download my book. There I show you the fastest way from zero to the first million on the Internet (extract from personal experience in 10 years =)
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