Popular topics for youtube channel. How to choose a theme for your YouTube channel. Idea #16 - funny joke or anecdote

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Even the most creative creators experience a creative crisis when they can’t come up with interesting ideas for a video. In such a situation, rest is not the best option. After all, viewers want to watch new videos regularly. We offer a selection of sources of inspiration that will help get things moving.

1 Trending topics on YouTube

In the “Trending” section, YouTube posts the most popular videos in the user’s country. The selection includes recently uploaded videos, taking into account the number of views and virality of the video. The “Trending” section is updated every 15 minutes, which allows you to continuously monitor the interests of the YouTube audience and adapt to them.

The example shows that viewers are interested in New Year's themes. How can this trend be useful for a channel, say, dedicated to healthy nutrition? This information can help you find a topic for a YouTube video and prompt you to create a video about healthy eating during the holidays.

2 Popular searches on YouTube

For a video to resonate with viewers, you need to understand what interests them. You can track popular searches on YouTube using Google Trends.

This service tracks current queries in the world and by individual countries, compares trends for several queries, and shows the popularity of queries by region. To find out the statistics of requests on YouTube, select the “YouTube Search” filter and set the period for which the service will analyze the data. Google Trends carries out analysis for the last hour, for 4 hours, for the last day, week, month, last 5 years, etc.

The example compares the popularity dynamics of two queries: "proper nutrition" And "lose weight by summer" over the past 12 months worldwide. Most people were interested in how to lose weight with proper nutrition, build muscle, and how to eat properly for men. All of these requests are suitable for creating another video or even a whole series of videos. The author of the channel can talk about whether there are differences in the daily diet for men and women, how to create a daily menu for people who are gaining weight, etc.

3 Title generators

Title generators (Seopressor, Portent, etc.) help not only to come up with selling titles for articles, but also serve as a source of new ideas for videos.

Below is an example of generating headlines on the topic “Proper nutrition” using the Seopressor service. The service is English-language, so requests must be made in English. Heading options, of course, are also in English. If you have trouble with English, use Google Translate.

Without verification, the service offers 20 ideas. It makes 4 titles at a time. To see the following options, click on the "Generate More Titles" button.

So, upon request "Proper Nutrition" The generator offers the following headers:

5 questions about proper nutrition that you must answer truthfully.
7 incredible facts about proper nutrition.
5 secrets about proper nutrition that no one will tell you about.
7 reasons why people love healthy eating.

4 Keyword selection services

You can also find an idea for a new video using keyword selection services. Among them are Kparser, Hypersuggest, Wordtracker, Keywordtool, Сlick.ru, etc.

Another option is to collect clues from YouTube search suggestions. Hints appear when the user starts typing a query in the search bar. They are formed taking into account the popularity of certain query options.

To parse hints, use . To get started, enter reference topics, select a search engine (YouTube) and region.

After collecting tips, download the report in XLSX format from the task list.

Now you have a list of ideas on a given topic. Moreover, these tips reflect current trends in search queries specifically on YouTube.

5 Thematic channels on YouTube

A good way to find a topic for a YouTube video is through competitors' videos. If you regularly monitor topical videos on YouTube, you can not only find new topic for the next video, but also to peek interesting features from other authors.

The search for competitors is carried out through a search engine YouTube system. Filters allow you to select videos by upload date, number of views, duration, etc. In order to continue tracking industry videos, you need to subscribe to competitors’ channels and watch new videos in the feed.

6 Thematic channels on social networks

You can also find something useful for your next video on social networks. The Popsters service is suitable for searching and analyzing thematic content. It analyzes data from YouTube, Twitter, Instagram, VKontakte and other social networks. Popsters finds channels by name, hashtags or URL, analyzes information about user activity (likes, dislikes, comments) and displays top posts based on these indicators.

For example, let’s analyze content on Instagram using Popsters for the query “healthy eating.” To do this, enter in search bar request, select social network and click the “Find” button.

The service offers the best thematic profiles on Instagram that are related to proper nutrition. All that remains is to add these pages, look at their statistics and become familiar with the content. Instagram bloggers post tips on choosing food and interesting recipes, the preparation of which can be filmed for YouTube.

7 Blog comments

Each niche has its own experts. Reading their comments may give you new ideas for creating videos. Therefore, you should subscribe to expert profiles on social networks.

8 Forums and QA services

Each niche has top forums: for parents - MAMA.ru, for travelers - Vinsky's forum, for bodybuilders - Iron Factor, etc. They are visited by both experts and ordinary users who need advice. Quite often, disputes flare up on forum pages and dialogues take place, which can become the basis for a video script.

You can also get ideas on how to find a topic for a YouTube video on the pages of question-and-answer sites: otvet.mail.ru and quora.com (English). Let's say we are interested in the topic of proper nutrition. We go to quora.com, enter a topic and get a huge list of questions from real people. All of them can become sources of ideas for new videos.

9 Sites of similar topics

You can also find a relevant topic for a video on thematic sites. To quickly select the ten most popular thematic platforms out of thousands, you can search through LiveInternet. This portal shows the ranking of sites on a given topic and statistics for each group. In the search settings, you can set the country, region, suitable category (sports, home and family, cinema, construction, etc.).

10 Channel viewers

Viewers are happy to take part in the development of the channel. All that remains is to contact them in a video message, in the comments, asking them to write what video they would like to see. Or you can simply launch a survey on YouTube or social networks.

A common video format is answers to questions from viewers. In this case, it is necessary to “collect” questions and, say, once every month or two, record a video with the answers.

11 Personal experience

In the life of every person there have been situations the memories of which cause shame or pride. Videos in which the author talks about his mistakes and successes always find a response among the audience.

This video format is suitable for channels of any subject: an interior design specialist can talk about his mistakes in working with clients; fashion blogger - about his unsuccessful and funny experiments at the beginning of his career; traveler - about what problems he had abroad due to ignorance of the laws of the country or inattention.

12 Challenges

Viewers like to take part in challenges, marathons and intensives. On YouTube you can find challenges with food, sports, video games, etc. The advantage of such challenges is that they can be associated with any topic.

For example, the world-famous Ice Bucket Challenge was created to draw public attention to amyotrophic lateral sclerosis. The idea has become so viral that today there are challenges urging viewers to douse themselves with hot water, hold a bowl of water on their heads, take a mouthful of water and watch funny videos, etc.

Still haven't found a way to find a theme for a YouTube video? Make a selection, rating, TOP - this works in any field and does not require special effort. For example, here are our most popular YouTube channels in the field of Internet marketing.

Good luck with your work and good ideas!

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A person who decides to create his own YouTube channel usually faces two main questions - what topic to choose for his channel and how to create content. Today we will answer the first question. Unlike, there will not be a clear answer here, but we will make it as easy as possible to find it.

At the very beginning, you need to decide why you are creating a channel on YouTube. If you just want to create videos on topics that interest you and look for like-minded people, that’s one thing, but if you want to make money, then that’s completely different. In the first case, the answer to the question will be quite simple - create a channel about what interests you. But if you want to earn money with using YouTube, then you should create a channel about something that interests others. And in general, it’s great if you like exactly what many people like. Let's look at four basic principles for choosing the right theme for your YouTube channel.

Principle 1: Look to the future

People love to watch 90s music videos, the Nostalgia Channel, or play games from the past. But they don’t do this as often as they would like. Therefore, when choosing a topic, it is better to focus on what will be popular in the future. This could be the release of a new film or game, the emergence of a new interesting industry. You've probably noticed how many channels there are dedicated to cryptocurrencies and blockchain. The authors of these channels managed to ride on the popularity of the new hype and are now shoveling bitcoins. Very important - do not make a channel dedicated to one thing. For example, channels about Marvel comics or hip-hop are good, but a channel about “Twilight. Saga” or rapper Serega is bad. We think you understand why. The first is conditionally eternal, and the second can lose popularity faster than you can gain your first million subscribers.

This point hardly requires detailed explanation, but I would like to add one clarification. Regardless of age, gender, capabilities and other obstacles, you can always study any new topic and become an expert in it. Don't limit yourself to some very narrow boundaries. A person is capable of a lot, and learning something new in order to achieve success is generally the basic functionality of any person. So, yes. Make videos about what you're good at, but don't limit yourself to what you're good at this moment. You can always become an expert in another topic.

Principle 3: Don't start something you can't continue.

Although this point is the third, it is the most important. At the very beginning of your journey to YouTube, try to visualize what you will do on your channel, and understand whether you will pull it off or not. Some simple examples. If you're bad at drawing, don't make a channel about drawing lessons. If you're bad at playing guitar, don't teach it to others. If it is difficult for you to constantly communicate and be in the spotlight, then do not become a blogger. If you speak and construct phrases poorly, you shouldn't review games. Think about what you can do best and build from there. If you don’t know how to do anything, then first you need to learn. Otherwise, you will spend a lot of time, effort, nerves and money, and the channel will never take off.

Principle 4. Who owns the information, owns the world

We all know this Rothschild phrase, but not everyone realizes that it is the basis of its popularity on YouTube. Before starting a channel, please review the following:

what videos are included in YouTube Trends per day and week. Luckily, YouTube trending doesn't work anymore and we can see the real picture.

what topics are most in demand? Explore popular channels. How are they made? What are they talking about? And the most main question- can I repeat this?

open the Wordstat service from Yandex and see what people are looking for. Is the topic you decided to make a video about popular? Then there is a great chance of success.

Remember that preparation is 80% of success. Don't skimp on your time and resources while preparing to launch your channel. It will all pay off in the future!

There are still a lot of interesting things ahead of us. See you in our academy and in YouTube trends!

2019-03-27

Which theme to choose for YouTube?

Video blogs. When choosing themes for vlog you will need to film your personal life. You take a video camera and record the events of your day on it. Don't forget that users love to look at what they don't have in their lives.
Therefore, you need to record interesting events, for example, a walk with friends around the metropolis at night or a visit to unusual place.

Your earnings will directly depend on the large number of views. You can also insert company advertisements into your video. This will bring you a good income.

Let's play. This type of topic is optimal for fans computer games. You can combine business with pleasure. You will need to go through famous video games, accompanying the gameplay with your comments.
In order to create high-quality content in this area, you need to have a great sense of humor and a modern PC. Gameplay videos are not paid very well by advertisers.

This is due to the fact that the target audience of let’s plays are schoolchildren and students whose ability to pay is at a low level.

News. News analysts film a video where they express their opinion about an event.
Some do not record videos, but broadcast, discussing news with users in real time.

For news channels, the number of views is growing spontaneously. If something interesting is happening in the world, there will be a lot of views, and vice versa.
Consequently, income from such channels cannot be called stable. In addition, the blogger must have an excellent understanding of the political situation in the world.

Covers. If you love music and know how to play some musical instrument, you can record covers of famous compositions.

However, such videos are not as popular as previous topics. By the way, you can create covers using special programs.

Culinary theme. You need to film how you prepare exotic or traditional dishes and set the table. The main rule of food bloggers is that recipes should be simple.
Particularly popular are dishes that take ten to fifteen minutes to prepare.

A good way to make money on a cooking channel is by advertising products from certain manufacturers in videos.
The target audience of such channels are housewives whose solvency is at an average level.

Beauty blog. This theme is suitable exclusively for girls. You need to review cosmetics, share the secrets of their use, talk about the latest fashion and current trends.

You can make a lot of money on a channel like this by reviewing cosmetics. famous manufacturers paying good money for advertising.

Theme: sports. This topic is not suitable for everyone. You need to have an athletic body for users to believe in the effectiveness of training.
Bloggers talk about different exercises, give training recommendations, and review sports nutrition.

An additional way to make money on a “sports” channel is by advertising sports nutrition from popular manufacturers.
The target audience is people of any gender and age. In view of this, the number of views greatly affects a blogger’s earnings.

Car themes. Very profitable topic, since the target audience is adults with earnings that allow them to buy their own car.

The blogger of the “car” channel films test drives of various cars and talks about troubleshooting methods. You need to have a good understanding of cars and their structure.

The most difficult thing for a blogger posting his videos on YouTube is after creating a channel.

Independent advertising of your own channel often turns out to be ineffective, since one person simply does not have enough resources for this.
Optimal solution The problem is to resort to a service for promoting YouTube channels.

We have been promoting channels for a long time, using effective methods promotion. Social networks, forums, specialized websites are the main Internet resources where users will learn about your channel if you contact us. The sooner you invest in promoting your own channel, the sooner you will start earning serious money from it.

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What is more profitable: clicks or views?

In order to find out how much a YouTube channel earns, you do not need to have a higher education or have special skills. What is more profitable: clicks or views? We will answer this question in...

Don't know where to start a channel? Looking for inspiring ideas for your channel? Are you developing a content plan for your business?Our list of 40 YouTube video ideas will help both those who are stuck and people looking for ideas for the future.

But before you implement the ideas from our selection, we recommend preparing a channel - and.

Original ideas for YouTube videos

Ideas for children's channels

1. Cartoons. This option the most labor-intensive, but will pay for itself over time. The point is to create simple cartoons with original characters. This format is in great demand, and children can watch their favorite cartoons hundreds of times. You can also upload content that is not your own, but to do this you need to carefully study the issue of copyright for the material.

2. Reviews for cartoons, films and TV series that are interesting to the target audience. This format is no less in demand than the previous one, but it is much easier to implement. Reviews can be made into a separate section.

3. Children's products from Aliexpress. Aliexpress is a very popular site. If you yourself often order products from there, then you can do reviews on them. New products are constantly appearing in this area, so you are guaranteed topics for new videos.

4. Educational videos. Make preparing your children for school easier and more convenient. Basic educational materials in a colorful and interesting presentation will surely appeal to both children and their parents.

5. Video about animals. These could be clips from Discovery programs or your own content. It is not necessary to devote the video specifically to animals; children will also be interested in watching videos about birds, fish and other fauna.

6. Bedtime stories. Such videos are often played for children before bed and for educational purposes, so there will certainly be an audience for such videos.

7. Reviews of trendy toys. New toys come out all the time, and they don’t appear on Aliexpress right away. Here you have a chance to collect the first views without competition.

Ideas for women's channels

8. Makeup tutorials. Many girls cannot afford the services of makeup artists, and do not see the point in them. It’s easier for them to watch such videos and learn from them. They also allow you to follow fashion and what makeup is intended for what occasions.

9. Parodies. In general, they are suitable not only for women’s channels, but there are many topics that only girls will understand jokes about. These can also be parodies of popular female video bloggers or pop singers.

10. Contents of the handbag. Surely many have heard the joke: “a girl can have anything in her purse.” Such videos help girls somewhere to laugh at themselves, somewhere to learn from your experience if it turns out to be useful.

11. Reviews for cosmetics and other women's products. Such videos are also in demand among girls, because they make their life much easier. We recommend making reviews in an interesting format, but without unnecessary information - only on the topic.

12. Video about manicure and nails. Makeup is only a small part of self-care information. Educational materials on applying manicure, especially original ones, will definitely find their audience.

13. Video about hair care. Proper hair care is a routine. Therefore, many girls are looking for the cheapest, high-quality and time-saving hair care methods.

14. Video about yourself. Particularly useful material for audiences under 18 years of age. Young girls active users YouTube, so they will benefit from the experience gained over your life.

Ideas for sports channels

15. A selection of the best goals/knockouts of the week/year/month. This format is suitable for team sports such as football, hockey, volleyball, basketball and American football, as well as for boxing and mixed martial arts.

16. TOP athletes in any discipline. Make the top 10 football players of the past or present year. Such a video will definitely be viewed, and the more popular the sport, the more views you will have.

17. Performance of athletes at the Olympics/World/European Championships. The whole world watches sporting events of this magnitude. This means that you will be able to gather not only an audience in the CIS, but also around the world.

18. Parodies. These can be parodies of both popular personalities and sensational events in sports. This often happens in the world of boxing and football.

19. Reviews of sporting events. These can be the final matches of the most significant tournaments on the planet (Champions League, Stanley Cup, NBA Finals, etc.), as well as fights for championship belts in professional boxing or UFC. The format requires competent editing and a deep understanding of the nuances.

20. Comparison of athletes “Who is better.” Who is better than Messi or Ronaldo is a topic of debate for a huge number of football fans.

And there are a lot of similar topics for comparing representatives of different sports. But, be prepared for criticism, for some people your arguments may seem insignificant and they will rush to throw it out in the comments. On the one hand, this is good - you involve the audience, on the other hand, it is better not to make gestures with controversial opinions, otherwise your video will simply will like.

21. Cuttings of funny moments. These can be failures, mistakes and major failures. This happens even with experienced athletes, so you can find a lot of content.

Ideas for a travel channel

22. Travel vlog. The most common format. These videos are based on your experience as a traveler, as it is. You just travel and show it on camera.

23. Video guides. Created to inspire and help other travelers. This is a difficult format that is not suitable for everyone. Essentially, you must convey your knowledge in the most accessible format, so you must be able to both travel and teach others.

24. How to plan a trip. Such a seemingly simple action requires certain knowledge. Budget planning is impossible if the traveler does not know what awaits him and what he may encounter.

25. Reviews of exotic food. Everything that is rare in our area attracts and attracts the attention of dreamers; in addition to travelers, reviews will be of interest to those who are interested in cooking.

26. Video about culture. Each country has its own culture and traditions. If these are exotic countries, then you will have a lot of content. All that remains is to edit the video correctly to make it interesting to watch.

27. Interviews with local residents. Just prepare a few questions that will probably interest your viewers and ask local residents. For of this format knowledge will be required at a minimum in English and decoding of answers for channel viewers (it is better to make subtitles).

28. Reviews of interesting places. Review interesting establishments and attractions. Almost every city has these, so you won’t have to look for them for a long time. We recommend choosing places with a historical past, as these are easier to see.

Ideas for business channels

29. Business ideas for 2019. A selection of the most relevant business ideas in 2018 (or whatever year you are currently in). Modern entrepreneurs follow trends, so they will definitely be interested in promising areas of business.

30. How to create a startup. If you have similar experience, then you can easily talk about how you walked this path. If the video contains a lot useful information, then it will be reviewed repeatedly, which will undoubtedly be to your benefit.

31. Mistakes budding entrepreneurs. Very helpful and browsing information. Even if there are already many such videos, everyone has different errors, so you can rightfully claim the uniqueness of the material.

32. Interviews with businessmen. If you manage to interview a successful entrepreneur, it will probably interest a lot of people and you are guaranteed to get new subscribers.

33. How to hire good employees. This issue is of concern to a very large number of businessmen, so they will definitely appreciate good recommendations on the topic with positive comments and likes.

34. List best books on business. Many businessmen read a lot and constantly gain the experience of other people, so they will be interested in knowing where to get new knowledge.

35. How to find an investor. Such videos will be of interest even to entrepreneurs with money. After all, an opportunity may always appear on the horizon for which personal funds may not be enough.

36. Legal support. Which form of legal entity to choose at the very beginning: individual entrepreneur or LLC, which taxation system is most profitable to work in different niches, and so on. Knowledge of legislation among the majority of residents of our country is at a very low level, so legal support can become a topic not only for a video, but also for a separate channel.

Video Ideas for Beginner Vloggers

37. News digest. The topic for weekly releases, which highlight the most significant events and news in any topic.

38. Answers to questions. Questions can be collected in the comments under previous videos on the channel or create a special topic on social networks and collect a list of questions there.

39. Comments popular videos, new clips, conflicts. Go to YouTube trends, select a video or music video and watch it, analyze and comment on controversial or downright stupid moments.

40. Life video. Going to a store/hospital/cinema, attending an event/tasting/master class and stuff like that. In general, everyday life in an interesting interpretation and with good jokes. Still, the main thing that YouTube users are interested in is having fun and usefully spending time watching new videos.

41. Never-ending stream of video ideas — search engines. Collect queries and popular topics in services and Google Trends.

Conclusion

The main thing is to remember that everything has already been said, written and most likely video shot and There are very few 100% unique ideas, therefore, you should not focus only on the originality of the video, it is better to concentrate on HOW you will do it and HOW you will present it to the audience. Work harder over your serve and on what is interesting to you personally. Then you will definitely find your audience.

And further, after the chosen idea is implemented and the video is recorded, think about it well, as well as during uploading, in order to receive views from YouTube search and possibly traffic from search engines.

Creating a channel on YouTube is easy. It is much more difficult to choose a suitable topic and start attracting subscribers interesting content. About how to overcome the very first creative crisis in a YouTuber’s life - a crisis of ideas for future videos - ours new material on the website website

After registering on the site and creating a personal channel on YouTube, most beginners are lost and don’t know what to do next. No matter how strong the desire to shoot videos and show them to all interested users, a novice YouTuber faces few difficulties in his work. Usually they relate to the choice of channel topics. An inexperienced user simply has no idea how to interest the viewing audience. That's why we want to introduce you to the list best ideas for shooting video.

The most trending topics for YouTube videos

Brilliant idea.
This section can include everything that relates to the “tricks of life.” Any life hacks, original tips from personal experience, inventions and much more. This is a simple but very profitable topic. By creating high-quality content, you have every chance to take a worthy place on video hosting and even claim the palm, competing with other bloggers.
Anecdotes in faces.

As long as there are people in this world with a good sense of humor (and there are quite a lot of them), this topic will bring considerable profit. It is in great demand. In addition, the audience of your subscribers and fans will vary in age, occupation and gender.

Game streams.
The essence of these videos is to demonstrate the gameplay on PC. The author of the video accompanies it with comments or useful tips. This is a very popular topic among gamers.
Challenges.

At all times, people wanted bread and circuses. The more original the “performance”, the better for everyone. The most important thing is to monitor trends of this kind in time or invent something of your own.

Cartoons.

You can find a lot of animated videos on YouTube. Sometimes they are created by the most ordinary people, using a recognizable character for this. Channels on this topic gain a lot of subscribers.

Products from Aliexpress.

This section will appeal to those bloggers who often deal with Chinese product sites. Reviews of various products attract the attention of many service users. Here it is worth noting the high competition among YouTubers. To create unique and interesting video content, dedicate a channel to a specific type of product.

Reviews of films/computer games.
If you are planning to make such videos, use the wise expression “brevity is the sister of talent.” Long-winded videos with too much thought can turn off the viewer. Try to make meaningful and short notes.

Formula for success on YouTube: how to create and promote a channel?

Decide on a topic and category. It is best to rely on the top topics of the service. However, devoting your activities on video hosting to one thing is a boring and monotonous task. If you wish, you can make a so-called “hodgepodge” - choose several interesting directions and work in this vein.
Start searching for content (a great option is to visit Instagram and save all relevant materials). If desired, use special services iconosquare.com and websta.me. Use tags to search.
Select thematic videos at your discretion.
Edit the collected content into a full-fledged video for YouTube.