They use the channel description on YouTube, but do not always do it properly, so they are inferior in promoting their channel to more responsible owners.
After reading this article to the end, you will learn how to correctly write descriptions of YouTube channels. You can use descriptions as another tool to promote your channel if you haven’t done so before. But before that, don't forget.
Why do you need a YouTube channel description?
Your Youtube channel information is primarily a summary of your video creativity. This contains the main focus of the videos by topic, target audience and usefulness for viewers.
It is also important to understand that this text will be used as the main page of the channel. This means that a properly written channel description can propel you higher in the rankings. search results, both the service itself and search engines. Even if you have fewer subscribers than a neighboring channel with an incorrect description.
Judging by statistics, 80% of users subscribe to a channel without reading the channel description. The remaining 20% need more detailed description, so the descriptions must be written correctly in terms of meaning, otherwise about 20% of potential subscribers will pass by and perhaps never return to your channel.
Additionally, some people will also need Additional Information about the content after watching several videos or about the author of the channel. Therefore, most often the descriptions have advertising content and motivate to subscribe to the channel.
How to write cool text to describe a channel
The process of creating a description is a harmonious combination of text with semantic meaning and keywords for search queries. This means that you need to be able to combine them. Let's take a closer look at how to do this.
What is better not to do
First of all, it’s worth saying what should not be written in the description. If you compose a text exclusively from key queries, then this will not improve the situation; rather, on the contrary, YouTube search engines will push your channel down. Nowadays, a robot is no longer so easy to deceive. And don’t forget that people will read the descriptions too.
Do not sell anything in the Youtube channel description. Firstly, it is much more effective to sell through videos, since many people watch them more people. Links Your sponsors should also be included in the descriptions of the videos, since YouTube leaves links in the channel description inactive. Secondly, you should only sell subscriptions to the channel and preferably in an original way.
Tell us about your work
It is important to understand that depending on the content of the channel and the style of presentation of the material, the description will change. If you are a blogger, then here it would be appropriate to tell about yourself, how long have you been shooting videos, and also what you are good at. Some subscribers will watch your videos because they are only interested in you.
Identify your target audience
Be as specific as possible about your target audience. Write what exactly your videos are about:
- If reviews, then for what, in what format?
- Is there humor in your videos?
- Is it for gamers or for travelers?
This way you can protect yourself from unnecessary dislikes and fewer people will be dissatisfied with your content. On the other hand, you shouldn’t get carried away with this process either, because the more subscribers you have, the more you can earn with your creativity.
Focus on YouTube restrictions
According to the rules Youtube description channel must be no longer than 1000 characters. However, most users will only see the first 200 characters. The rest will only be available when they open the tab with the description of your channel. Therefore, try to put the main meaning and intrigue into the first 200 characters. This way there will be more chances that people will be interested in your channel just by scrolling through the search.
Be sure to use keywords
The description of the channel does not have as much influence on the ranking of the search engine as adding tags and descriptions to the video. But still, this is a working tool for promoting the channel, so it is still necessary to use it. And it will take a little time to write the text, but at the same time it will forever remain your assistant in raising the list to the top.
Be creative
The description page is a good tool for attracting regular viewers and it would be a shame to lose them because of a boring description. Be creative and users will already distinguish you from thousands of other channels. In addition, if subscribers like the channel description, then they will be more inclined towards you and will be more lenient when rating the video.
How to add a description
To add a description you need to click on the button “Customize the overview page view” on home page channel.
On the page that opens, select the tab “About the channel” and add the text that you prepared in advance in the description field.
Let's look at examples of successful descriptions
To make it easier for you to navigate, we have collected several good examples descriptions. Of course there are quite a few successful channels, who didn’t bother with this section.
So, example one.
IN in this example there is an appeal to the target audience, keywords are used, a unique offer and a call to action.
The main thing here is positioning and user engagement: “Make an investment through subscription and sharing in in social networks».
Now let's take a look at the description of the personal channel.
This example contains uniqueness, a call for cooperation and a list of the author’s social profiles.
Conclusion
Description of a channel on YouTube is a purely individual question and how many people, so many decisions to fill it. But at the same time, this is an opportunity to attract more subscribers, take higher positions in the search for video hosting and search engines, and also differentiate yourself from competitors. And this opportunity must be used 100%!
Hi all! Today we’ll talk about making money on YouTube. In order to make the article as informative as possible for you, I talked with top YouTube bloggers. So, the recommendations presented below are tips not taken out of thin air, but tested in practice by many successful video bloggers.
Step by step about making money on YouTube
The scheme for earning money on your channel is as follows:
- We are looking for an idea;
- We record a video (interesting for people) and experiment with composing titles with previews;
- We advertise our channel in popular channels;
- Register in the affiliate program;
- We continue to develop the channel and earn money.
But that is not all! Below will be step-by-step instruction how to make money on YouTube and a number of recommendations for creating, maintaining and making money on your channel. I searched for all these recommendations from YouTubers for a long time on the Internet and put them together.
Basics of operation and monetization
In order to make money on YouTube, you need to start working on video hosting by registering your account on the YouTube website. It is free for all users and does not pose any special difficulties. The main condition is that you must be over 14 years old (but how this information is verified by the hosting management is not known for certain).
- Go to YouTube and click on the top right corner "To come in".
- On the page that opens you will be asked enter address Email . If you have a Google account, simply sign in.
- If not, then under the mail line click " Create an account". I won’t describe the full registration process, it’s as easy as shelling pears.
The next stage is working on a new channel, filming and posting original videos. To do this, click the button “ Add a video". You select a video on your computer, it downloads, and then enter its title, preview (description), keywords (tags), etc.
Users provide their ratings using the “like” or “dislike” signs. Interesting and informative stories make people subscribe to your channel, creating a loyal audience. Therefore, it is necessary to pay special attention to the quality and content of videos, their music and design.
The last preparatory stage is monetization, which is the basis for generating income on YouTube. It is closed for some countries, so the user needs to change their place of residence to the USA in the settings. You can participate in the video hosting affiliate program, which significantly increases your profit percentage, only after gaining a certain number of subscribers and views.
How to make a preview, title and tags
Many YouTubers do not pay attention to tags, but pay a lot of attention to the title and preview.
The title should contain the key phrase by which you want to promote the video. This phrase should also be in the description (preview). But in addition to the phrase itself, the preview should contain a description that will attract the user to view it. Someone may notice that cool YouTubers do not have this description, only a title, or instead of a description there is an advertising link. Yes, there is such a thing. But these people are promoted due to the fact that they have many subscribers. Their video will quickly gain thousands of views, because their active audience will promote the channel. In the meantime, while you are still young and full of optimism, add a preview and make it with the main keyword.
For example, you made a video with a test drive of the Mitsubishi Outlander XL:
The title will be " Test drive Mitsubishi Outlander XL", but you can dilute it to make it more interesting “The most honest test drive of Mitsubishi Outlander XL”.
The preview should also contain the phrase "Test drive Mitsubishi Outlander XL", but in context. In the preview you can also add where the test drive was conducted, what parameters were used, etc. But don’t stretch his description too much.
Example in the screenshot:
Search for key phrases
Now we will look at where to get key phrases to compose headlines, previews and tags. After all, you need to know what phrases to promote so that your video is searched and viewed. If your key phrases a small number of views, then few people will watch such a video if it is not viral. There are 2 options here.
First option - Google AdWords Keyword Planner. Let's go and log in using your Google account, which you have already registered.
Click on " Search for keywords by phrase«
Then in the window that opens, insert in our case “Mitsubishi Outlander XL”, select the country or city that is being targeted and click “ Get options«.
And here you see the keywords and the number of their requests per month. These are the ones you can use to compose titles, previews and tags.
The second way is to look for keywords from competitors;)
Everything is simple here. Visit similar videos via Google browser Chrome or Mozilla Firefox. And on the video page, click right click mouse and select " View page code" or " Source pages«.
And in the tab with the code that opens, press “Ctrl+F” and in the line that appears, enter “keyword” (without quotes). And you will see this picture with keywords.
Now you know where to look for keywords and phrases to optimize your video. If you do everything right, you can quickly start making money on your YouTube channel. Let's move on to another step.
How to promote your YouTube channel from scratch
According to many YouTubers, best advertising- this is advertising in popular channels. Therefore, add at least 10-15 videos and start looking for popular channels for advertising. Negotiate with admins and buy advertising. You can buy a link under the video in the description, you can have the author recommend your channel in the video, etc. Each author has their own advertising formats.
Many users who want to earn income from views of their videos should know that the YouTube affiliate program only works on popular channels. To monetize videos, the number of views must start from 1000 per day. This means that you will have to promote your channel and attract visitors different ways. Here are some of the ways to promote a channel on YouTube:
- Use annotations. Small buttons with a call to “subscribe to the channel” appear at the final stage of viewing. An effective and simple method can be set up in a special section and used on all video content.
- Using the call in the video itself. Call-to-action phrases can be added to the main text and unobtrusively invite viewers to subscribe to your channel.
- Mutual advertising. Many novice video bloggers negotiate (or buy) hidden advertising from well-known and proven authors. They will invite their loyal users to pay attention to your channel.
- Comments-invitations. An effective way to increase page traffic is to leave an interesting and original comment under other people’s videos. This could be advice, a remark or a short video response.
- Personal invitations to subscribe. This feature is provided by YouTube. It is limited to 40-50 invitations that you can send to users. Given the limited number, you need to first study the audience, identify potential subscribers by analyzing channels with similar topics.
- Use other languages. YouTube has no borders, so interesting and vibrant videos can be watched by viewers from other countries. This is a promising sector in which the cost per click is slightly higher. You can translate your videos in different ways or add captions at the bottom.
By constantly developing your channel, you yourself will find the most optimal options that will help you constantly increase your audience and profits.
Let's start monetizing your YouTube channel
Now let's move on to how to make money on YouTube. Active video bloggers have come up with several options for generating income through advertising on their YouTube channels. The most popular and accessible are:
- Place links to your customer’s website in the description of the video. The main condition is the coincidence of the theme of the plot and the advertised object, product or service. This can be not only a direct or referral link, but also a “thank you” to the sponsor for their help in creating the video.
- Availability of contextual advertising(special text message, which appears at the bottom of the screen when the video is shown). But to do this, you need to allow it to be displayed in your account in Google Adsense, which we will mention separately.
- Placing small commercials before and after the main video. Clicks from such advertising are quite expensive, but they are paid only when viewed for at least 20–30 seconds.
- Placement of special banner advertising on the channel page itself. Here, payment can be for one click to the site or 1000 views of the video itself.
- Attracting start-up capital or orders for a specific product. If you have a unique commercial offer or development, you can film several advertising or informational stories. Such self-promotion will help you profitably offer the product to potential buyers and receive the first prepaid orders from channel subscribers.
- Participation in the YouTube Partner Program, which will significantly increase the total amount of income. Such a special program is available for many countries, but requires some effort and effort from the channel owner. Next I will tell you more about this.
As you can see, you can mainly make money on YouTube by views. YouTube is a unique Internet resource that provides a lot of opportunities for creative and entrepreneurial people.
Our Crazy Joker (an interview with whom you will find below) began to monetize the channel with an affiliate program after 300 subscribers. You can start the same or with more. To start monetizing your channel, the minimum requirements are:
- At least 50 subscribers;
- More than 3000 views per month;
- More than 10 videos on the channel.
- And also all the rules of the YouTube service itself.
The affiliate program itself is called VSP Group .
With its help you will earn money on your channel. Why VSP Group and not directly from YouTube?
There are many reasons!
- VSP Group has more loyal requirements;
- No need to wait for 1000 subscribers;
- Fast and constant technical support;
- It is a certified YouTube partner;
- You have access to all the features of a premium YouTube account;
- Online statistics for your YouTube channel, including data on advertising revenue;
- Education, participation in webinars and trainings;
- Copyright Statement and complete protection your original video content from plagiarism;
- Recommendations for channel optimization
- And much more.
How much will the affiliate program pay you:
- 70% of income - up to 500,000 commercial impressions on your channel per month;
- 75% of income - from 500,000 to 1,000,000 commercial impressions on your channel per month;
- 80% of income - from 1,000,000 commercial impressions on your channel per month.
Payments will be sent to you monthly to:
- Your bank card;
- Yandex money;
- WebMoney;
- PayPal.
To register, go to the affiliate website, submit an application and you will receive a response by email within 72 hours. If you have completed all of the above points, then the answer will be positive and you can start making money on your channel.
When your channel has a large number of subscribers, direct advertisers will approach you to advertise on your videos. By then you will already be an experienced video blogger and will know the price of such advertising. This income can account for half or more than half of the channel's total income.
How to connect Google Adsense to YouTube
All bloggers and channel owners who want to earn a good and stable income from their videos must have an account with Google Adsense. This is the company’s official contextual advertising service, working on many applications and websites. This is the only system on the Internet that gives more than 65% of its advertising income to webmasters and video bloggers.
Registering with Google Adsense is quite simple, but there may be some difficulties:
- All data and coordinates are entered only in Latin letters. Particular care must be taken to write down the card numbers on which funds will be received.
- When registering in the system, you must indicate your website, which not all users have. Alternatively, you can quickly open your blog on blogger.com hosting. If you are a “pioneer” and have no experience, simple and understandable templates, special articles and literature are offered to help.
- After solving this problem, you can immediately proceed to registering with Google Adsense. Get full access and you can start managing contextual advertising only after verifying your account. It may take from two days to two weeks.
There are other systems that can be used for monetization. But only this official service from Google offers optimal working conditions and security when making payments.
What does earnings on YouTube video hosting depend on?
How do bloggers make money on YouTube? How much can you earn on YouTube? These questions concern many of you. If you want to turn your YouTube channel into a profitable business project, you need to study the factors affecting your income level.
Money niches
This factor must be taken into account long before creating your channel. From the right choice income level depends. The most popular are money niches on finance and business projects, various ways earnings, lessons in construction and repair work. The female audience prefers master classes on embroidery or knitting, interesting video recipes or features of growing indoor plants. The latter topics rarely bring real income. The following are considered relevant:
- gameplay videos of popular games;
- detailed reviews of new gadgets;
- various master classes;
- videos with a comedy plot.
Many future video bloggers try to choose a niche that they understand professionally. But income depends entirely on advertising, and not on the culinary skills of the author. The most expensive advertising is in attractive financial niches, so clicks here can cost several times more. If the goal of opening your own channel is to make a profit, you need to carefully study the market requirements and the interest of potential subscribers.
Quality and content of videos
YouTube users are becoming more and more demanding about the quality of videos and reviews. They choose not only an interesting plot, but also a bright, clear picture. Therefore, when creating videos, you should follow the “less, but better” rule.
Before recording each new video or master class, you must carefully prepare:
- make a plan and think about a clear structure;
- think over and work out the text and musical accompaniment;
- make sure that the recording equipment is in good technical condition.
This will significantly increase the number of views on your channel. Video hosting statistics and numerous user surveys indicate that it is not the quantity that wins, but the quality of clips and reviews.
Selection of SEO keys
The goal of any author is to increase the number of subscribers and return users to the channel. In just one minute, dozens of videos with a total duration of up to 100 minutes are uploaded to YouTube. To prevent your videos from getting lost among the new releases, you should remember relevance.
The video hosting search algorithm includes a selection based on keywords in the title and description of the video. Properly written tags and SEO keys will help viewers get to your channel. Consistency is also important for users: if the title and content in the video do not match, they are unlikely to become regular viewers.
Regularity of adding videos
When searching for information and new stories, users pay attention to the date the content was added to the channel, giving preference to the latest news. It is the regular and systematic publication of videos that shows that you are actively developing the channel and care about your subscribers. You shouldn’t upload 10 new videos of questionable quality at the same time.
The best option would be to publish material evenly at intervals of 2–3 times a week, in compliance with High Quality pictures and content. Compliance with the measure helps viewers not to get tired of your stories and fuels interest in the next ones.
Total number of views
This is the most understandable and obvious factor that is easy to measure. It is the number of views that helps predict possible profits. Analyzing the videos that aroused the most interest will help you navigate future publications and understand the needs of your subscribers.
The number of views and the amount of your income are directly related: the more views your videos have, the more expensive contextual advertising for them becomes. When you publish a high-quality and interesting video, you will be able to see how quickly the number of subscribers grows, and with it, profits.
Ways to monetize content
Monetizing a video means that the author will receive a certain amount of funds for its views. To do this, you must first connect to Google system Adsense. There are many ways to make a profit on YouTube, some of which we discussed above. To get a good income, you need to combine different options, constantly analyze the impact of the video and change tactics if necessary.
Advertising quality
You won't be able to influence contextual advertising, which accompanies the video on the YouTube channel, if you allow it to be shown in the settings. Participation in affiliate programs Oh. This type of advertising involves the inclusion of references to a specific product or service in the actual story being shown. It depends on the author how beautifully and ethically this will be implemented.
Seasonality
The level of income on YouTube also depends on the season and time of year. Cost per click may vary at the beginning and middle of the year, decreasing at the end of the period. This is due to the devastation of the budget of many advertisers and the summing up of companies for the year.
How much can you earn on YouTube?
Everyone wants to make money by posting videos on YouTube. The question is how much? What numbers are we talking about? Next I will tell you about this.
The YouTube video hosting audience numbers more than a billion people around the world and brings huge profits from advertising to the project’s creators. If you want to try your hand at video blogging or creating unique master classes, you need to know the simple mathematics of income distribution.
To start making money on YouTube you need to have an idea of some numbers. For example, the cost of a click on an advertising link costs $0.4. If a newly posted video was viewed by 10,000 subscribers and 10 of them clicked on the link, it is easy to calculate the total profit of $4, half of which YouTube takes. This means that 1,000,000 views can bring you $400 in net earnings. The video works throughout the entire time it is on the channel and does not require additional investment.
The cost of one click starts at $0.1 and has no limit. Most bloggers, according to video hosting, earn in the range of $500–$1000 monthly. Videos with millions of views collect good amounts of money, so you need to pay close attention to the content and look for bright stories.
YouTube as an additional source of income
If you have your own business project on the Internet, you can use YouTube as effective method convey to your potential clients necessary information. Video hosting has huge audience and a growing number of brands, manufacturers large and small, are using it to find customers. The main effective ways additional income I can be:
- Attracting traffic to your website using videos. This option is suitable for promoting and popularizing online stores, travel agencies and even creative projects. You should not shoot a video with blatant and annoying product advertising. Will become more attractive to users useful reviews goods that can help them choose and encourage them to make a purchase. The analysis shows an increase in the level of trust in brands that post a lot of free and open information.
- Promotion of a new product or service. An excellent advertising method suitable for almost any field of activity. Creative individuals can offer excerpts from their performances, present new works, trying to intrigue admirers of their talent. An interesting video or master class should unobtrusively invite viewers to purchase full version, take advantage of a new product or attend a course.
- Offer of goods through an affiliate program. This simple method does not require additional investment in goods. You can shoot interesting reviews proposed new cosmetics, gadgets, or share impressions from attending trainings. Acting as a third-party expert, you steadily increase your rating, gain popularity and significant percentages from sales of the advertised product.
- Creating a show or entertainment channel. Humor and positivity are highly valued by video hosting users. If you want to express yourself as a creative person with potential, you can create your own show. The theme of extreme sports, sports or conduct is used healthy image life. There are many examples of successful careers after gaining popularity on YouTube. Russian rapper Bakhti, American star Justin Bieber or actor Darren Chris started their channel by running their own channel.
What content is best to work with?
Using an original video means a long promotion, but a low percentage of the channel getting banned. It is easy to connect to monetization through Adsense. When working with other people's videos, you can launch a project faster due to a well-known name, but there is always a risk of getting banned. In the second option, it will be impossible to make a profit using the official Adsense system. A news channel can become profitable and legal if videos for it can be taken from official sources that allow posting.
The most promising niches for work
An analysis in 2015 showed increased interest in news and humor channels, jokes and video reviews. IN Lately The theme of sports and various sets of exercises, master classes related to construction and repair are gaining popularity. If you want to make a high-quality and long-lasting project, it is better to choose an area in which you have great skills and can offer useful information to users.
What to do in case of a ban or strikes?
If the ban was illegal, you can safely write to the support service, explaining the situation in detail. Many owners of channels on video hosting believe that no one considers such requests, especially in Russian. YouTube works with many countries, so a response with clarification will be provided.
If the strikes were from a plaintiff who does not have legal rights to the video, a counter-notice should be filed and contested. If there is a conflict of interests with the legal owner of the video, the right option would be to try to come to an agreement with him and resolve the conflict mutually beneficial.
What mistakes do beginners make when promoting a channel?
In most cases - irregular addition of videos, unwillingness to correct shortcomings in a timely manner, refusal to constantly monitor and analyze your audience. For successful work, every little detail must be thought out: from design to picture quality.
Can I click on my video?
This absolutely cannot be done, otherwise you risk getting your work account banned from Google Adsense. This will lead to blocking of all accumulated income, which will be impossible to withdraw.
You should not try to deceive the system and try to monetize someone else's content. This threatens with an eternal ban. All new stories added for affiliate programs are checked for authorship and compliance with hosting requirements.
How to develop your channel?
Except quality video, you need to regularly monitor all statistics, explore links and carefully read subscriber comments. This will help you figure out which sites bring new viewers to you, which stories get more likes, and help you adjust your further actions.
And further:
- Make yourself a video release schedule and stick to it. At least one video per week!
- Make all videos and the channel itself a brand. You must have a memorable channel and video. Each video must have copyright in the form of a logo in the corner or a link.
- Publish only original videos. YouTube doesn't like plagiarism. Moreover, you may be banned from the affiliate program if your videos are stolen.
- Your videos should be interesting and useful. If your videos are useful or simply interesting, then the view count will constantly grow.
- Make maintaining your channel your hobby. If your channel is your hobby, then you will be more optimistic, your videos will be more lively, etc.
- Constantly communicate with your subscribers. Reply to comments on your videos. This makes you more credible.
- Use VKontakte and other social networks. Publish your videos and links to your channel on social networks. This gives an even greater impetus to its development.
- Experiment constantly! This is important advice. Try different headlines, different advertising methods, talk about your channel EVERYONE and EVERYWHERE, work on your channel, put your soul into it and the results will not be long in coming.
Interview with the Mad Joker
- Daniel, hello! Tell me something about yourself.
Hello! YouTuber, unemployed.
— Tell us about your channel. How long ago did he appear? What is he talking about? Why did he become so interesting to people?
My channel " Mad Joker"was created in June of this year. The main theme of the channel is Interesting Facts and various TOPs. People are always drawn to something unknown, most likely this is what attracted viewers to my channel, since I often talk about very interesting things.
— How did you come up with the idea to create your own channel and why this particular topic?
I started watching YouTube almost from its very inception, when Russian-speaking video bloggers could be counted on one hand. Ever since then, I had a dream to create my own channel that would be watched and that would be interesting to people. Years passed, YouTube changed, many new channels appeared, I persistently followed all the trends and YouTubers, and gained experience. As a result, my personal channel was created this summer :)
— How fast is your channel growing? What is the key to his success?
My channel is growing quite quickly, this moment about 20,000 new subscribers per month. The key to success, I think, is in the videos themselves.
— How do you generally choose topics for your videos?
Choosing a topic is one of the longest processes in creating a video, along with editing and dubbing. Since quite a lot of channels like mine have appeared on YouTube lately, there are correspondingly fewer and fewer of them every day: I can spend hours searching for information for videos, searching various Internet resources, because my main task is not just something... then film it and post it, and make a really interesting episode.
— Do you make money from your channel? If it's not a secret, then how much? And what earning tools do you use? Is it possible for a beginner to make money on YouTube?
Yes, the YouTube channel brings in a pretty penny; unfortunately, I can’t give exact figures, since the income is different every month. But, for approximately 1,000,000 views, a person can receive about $250. This is income from the so-called " YouTube affiliate programs" However, depending on the time of year, this figure fluctuates. In some months, for a million views you can get at most 100 dollars. The main ways to make money on YouTube are monetization of videos and external advertising, which the channel author himself inserts into the video.
Anyone can make money on YouTube!
— Where do you get more income: from affiliate programs or from advertising in videos (direct advertisers)?
Every month is different. Sometimes it’s equal, sometimes, like this month, more comes from the affiliate.
— After how many subscribers did you start monetizing the channel?
At the time of monetization, my channel had about 300 subscribers.
— How did you achieve so many subscribers? Many people can’t even get a few thousand, but you already have more than 80,000.
I have quite viral content that is watched by a large number of people. I think that's the point.
— How to promote a channel on YouTube? What promotion tools do you use?
In the initial stages, I only used advertising from other major channels. In general, a YouTube channel can be promoted in many ways, but the most honest and effective are buying advertising from large video bloggers and, if you have a lot of money, buying advertising on YouTube itself. For those who don’t have money - optimization of the channel, video titles, previews, etc. However, this method requires a lot of time and experimentation.
— How to correctly write key phrases/words, headings, etc.? They say that a lot depends on this.
Yes, they say a lot depends on it. But on personal experience I was convinced that keywords play a far from important role in promoting a video.
— How much influence does the title and description of a video have on the number of views?
The description has virtually no effect. About 30-50% of the success of a video depends on the title.
— How do you feel about promoting videos on social networks? Is it beneficial? And which social network do you think is better?
Any promotion is already good, but in social media. networks, especially on a large scale, is a huge plus for the development of the channel. The most suitable platform for this is social media. a network where a large number of Russian-speaking audiences are concentrated. As many have already guessed, this is VK.
— How do you feel about cheating? Did you use this yourself in the initial stages or to this day? And is it even necessary to use it in the initial stages, when there are no subscribers yet?
I have a bad attitude towards cheating rather than good. I haven’t used it myself, but in the early stages it can bring good results. However, this is still prohibited by YouTube itself, and a good promotion will cost you a pretty penny. It's better to use this money to buy real advertising.
— What should a channel be like to make it interesting for an advertiser? What indicators are most important?
In fact, there are very strange advertisers on Russian YouTube. Sometimes you get the feeling that they themselves don’t understand what and how it works here. Some people mistakenly look at the number of subscribers, not realizing that just a “number” will not bring anything. The main factor is the activity of the channel, that is, the ratio of views and subscribers, the number of likes, comments, reposts on social networks, etc.
— Is there any pattern in earnings from the growth of subscribers? Or can a channel with 80,000 subscribers earn as much as a channel with 200,000 subscribers? What does income depend on?
Earnings do not depend at all on the number of subscribers. YouTube pays exclusively for views. Accordingly, a channel with 80,000 subscribers can earn tens of times more than a channel with 200,000.
— What set of programs for recording and editing do you use? What equipment is needed?
Of all the instruments that I have, these are a microphone, a pop filter and a computer. Programs I use: adobe premiere for installation and adobe photoshop for image processing.
— Do you think it’s possible for a beginner to create a channel and promote it from scratch? Or experience, money, special skills are important here. knowledge, etc.?
All owners of major channels were once newbies. It is quite possible to promote a channel from scratch and even without advertising, the main thing is to understand how YouTube works, which videos are watched, which are not, etc. This can only be done from personal experience or from advanced YouTubers. But, as a rule, it is unrealistic to describe all the nuances. Over time, understanding should come on its own.
— How can a beginner choose the theme of his channel? Chasing trends or does the theme come from the heart?
It's all individual. In my case, it was all together: I wanted to film something educational, and just at that time interesting facts began to gain popularity.
— How to choose the most popular and best-paid direction?
The most paid direction is where the majority of the audience is adults. The most popular thing is something entertaining and not particularly stressful.
— What prospects do you see for yourself in the development of your channel? Will you expand it or are there a number of more channels planned?
YouTube is a constantly seething mess that changes and moves upward every day, so designing your future is quite problematic. In any case, I will adapt to the situation and try to stay afloat. There are also plans to open new channels with completely different topics.
— And finally, as per tradition, give some advice to those who want to create and grow their own channel and make money from it.
Advice is all good, of course, but without practice you will never move. Therefore, if you have a desire to create your own channel, do it, experiment, develop your content and you will succeed :)
This interview turned out to be so interesting! The conclusion can be drawn as follows.
OK it's all over Now! Now you know how to make money on YouTube. Thank you for your attention. I look forward to your comments.
Gray channels on YouTube are a way to make money from other people's content. Simply put, you download other people's videos in whole batches and upload them to your gray channels. There are simply tons of such channels, and YouTube is still cleaning them up, improving its infection detection algorithms.In this article, we will talk about the many factors of making a profit using gray channels. How safe is it to run such a channel in modern realities and how to protect it from strikes from content authors or the resource administration. Let's talk about monetizing gray channels, and also touch on the advantages and disadvantages of making money on other people's content.
How to create a gray channel on YouTube?
There is nothing complicated; registering such a channel is the same as creating a regular one. Make sure that only one Google+ account is linked to one account to avoid mass bans.Also, main difference- this is the creation of a channel for one topic and optimization with tags and keywords of both the channel and the uploaded content.
Important! Creation of gray channels in 2019 This does not always happen successfully, because it requires phone confirmation. There is one feature for this that bypasses Youtube bans- creating a channel using the YouTube application Google Play. There is no phone required here and registration is successful. But the best solution, if the phone no longer supports this feature, the old version will be downloaded.
Advantages and disadvantages of making money from other people's videos
Advantages of gray channels:
- An endless number of channels will allow you to earn as much as your strength allows;
- You can download someone else’s content and, after changing it a little, upload it to your channel;
- Getting an affiliate program does not require much effort;
- Monetizing gray content will allow you to earn quick and easy money.
Disadvantages of gray channels:
- First and most importantly, there is a high probability of account ban;
- As a result of the ban, the loss of the entire audience is coming ( incoming traffic) and you will need to create a new channel;
- The media network is likely to refuse to monetize other people’s videos;
- You will have to upload videos in which the Content ID system did not detect copyright inconsistencies.
Bypassing the Content ID system
In addition to the fact that your channel can be blocked by any user who watched a stolen video, the Content ID system will hunt you. Google is not stupid and is constantly improving its system for catching stolen content, so there is no 100% bypass as such. But we will give some tips, if followed, there is a possibility that the channel will live for more than one year:
- If you steal, then bring in your creativity, for example, cutting up videos - popular and effective way make the video unique;
- You can steal not only on YouTube, but also on other popular video resources: Periscope or Twitch (On Twitch it’s better to find out whether the author is banned for re-uploading his streams);
- Upload no more than 10 videos per day, otherwise you will get banned;
- Check uploaded videos for existing copyrights on the video. This can be done by creating a special separate channel for these purposes. Without publishing, after processing the video, wait a maximum of an hour and check if there are any bans on the use of content protected by Content ID;
- Process videos in a video editor with HD quality, if possible, using various filters;
- Oh yes, creating a frame for the video does not help, either increase the frame or use other methods to hide other people's content.
How to make money on a gray Youtube channel?
We invite you to familiarize yourself with a simple scheme for making money on other people’s videos, which users use, and which you can improve at your discretion.- We create from 1 to 30 channels (it all depends on your time and desire), the more, the better;
- Next, you need to go in search of channels that have less than 70 thousand - 100 thousand subscribers;
- Upload 1-3 videos per day from the channels you find;
- If no complaints were filed against you and everything went like clockwork, then when you reach necessary conditions, apply to the affiliate program;
- Don’t be lazy to upload videos daily, to each channel;
- Also, by uploading full-length films, it is possible to earn much more, but it is worth remembering about the Content ID system.
How to promote gray channels?
This has been written about in detail in a special article about YouTube earnings. But even here a few words need to be said. First of all, social networks will be a good source of traffic.The best example would be the promotion of a channel on VKontakte.
The first step is to create several accounts. In order not to spend a lot of money on SIM cards or virtual phone numbers, buy cheap accounts on supplier sites, of which there are a lot now. And it will take a little money (usually from 3 to 10 rubles per account), and there will be more profit.The next step will be the development of personal profiles. Development means posting materials on the walls of other people that encourage them to show interest in your profile and adding friends in the following ways:
1) Referring friends manually;
2) Using axle boxes, such as BossLike or VKTarget;
3) And also bots, which will greatly facilitate this process.
Next, litter your wall with videos, but don't overdo it. Of course, an interesting option would be to create one social media account. networks specifically for each channel. It is advisable to make friends who are close to the theme of the channel for greater interest.
And yet, is it worth making money from other people's videos?
In this case, experience decides everything. The first time will not be easy, because few people manage to make a living from stealing videos. It is certainly possible to earn $50 - $200, but it is unlikely that you will be able to earn more. You just have to understand:- Don’t be alarmed if you’ve secured your first account, immediately create a new one and gain experience.
- Creative Commons will allow you to use original videos. But be careful, this video may also be stolen from someone else’s channel.
- It’s better not to use Adsense for monetization, because if you notice, you’ll be banned for 6 months. Use proven author's channels and withdraw funds more often, because the channel can be turned off at any time without warning.
- Follow today's popular topics and post optimized videos.
Also, we strongly recommend that you take a closer look at the article about absolutely New platform - Viuly , which is going to overtake YouTube!
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